Marina Rosoff

I strategically advise and operationally support my clients (healthcare companies, patient associations, learned societies) in the field of press relations and health communication.

I bring to my clients more than 25 years of experience acquired in the pharmaceutical industry and in agencies. My dual scientific/communication background allows me to develop realistic "tailor-made" media approaches that take into account the specificities and constraints of each problem:

- Transition management (long-term assignments max 3 days/week)

- Media coverage: press conferences, video conferences, press trips (general or specialized press, TV, radio, Social Media, ....)

- Scientific writing and/or popularization (press releases, thematic files, Q&A, articles...)

- Crisis management

- 360° communication audit

- Media monitoring and analysis

Previously, I held the position of consulting director within the international agency Ruder Finn after having participated in the creation and then in the development for 9 years of the external communication department of the Roche laboratory. I have been managing Springbok Consultants for 17 years.