Freelancer profile translated to English.

Description

Hello, I'm Marina, a freelance community manager specializing in social media management, digital strategy, and brand communication. For over 12 years, I've been helping companies, personal brands, agencies, and independent projects design and implement digital strategies that connect with people and generate results.

My work always starts with a question:

“What do you need to communicate and who do you want to reach?”

From there, I design a roadmap that combines creativity, analysis, empathy, and a lot of strategy.

Industry field of expertise

Languages

Spanish
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Freelance
Freelance Digital Marketing Specialist (Self-employed)
SOCIAL NETWORKS
April 2024 - Today (2 years and 4 months)
Málaga, Spain
Design of marketing strategies, defining objectives. Campaign planning and scheduling, social media management, community interaction, and monitoring of different brands.
Social Media Content Marketing Instagram Marketing Digital Marketing
"Versus Gamers"
Purchasing Manager
TECH
March 2022 - April 2024 (2 years and 1 month)
Málaga, Spain
Direct purchase management from external suppliers of gaming items for the end customer. Achievement and follow-up of objectives, search for new products for the website, margin calculation, and negotiation with technology brands. Customer service and resolution of shipping incidents. Writing and updating content for the company's online environment and its brands, competitor monitoring, active listening, with a very clear mission: to build, sustain, and improve the bond with its audience. Team management and supervision, online analytics of the advertising agency's accounts. Developing and managing advertising campaigns on platforms such as Meta Ads, Google Ads, and TikTok Ads, ensuring a high ROI. (University of Jaén, Rector of the University of Almería, among others...). University-themed newspaper distributed in Andalusia and Madrid. Supervision and management of social media, as well as the team and its online environment. Integral management of assigned accounts, campaign execution. Agency specializing in Shopping Centers. Managing social media for communities, companies, and websites.
Purchasing Purchasing Management Purchasing and Subcontracting Management Supplier Management
en"Atlas informática"
Marketing Technician
TECH
November 2020 - March 2022 (1 year and 4 months)
Málaga, Spain
Writing and updating content for the company's online environment and its brands, competitor monitoring, active listening, with a very clear mission: to build, sustain, and improve the bond with its audience.
Content Marketing