Freelancer profile translated to English.
Back to original languageAbout Marilou
Freelance SEO and CRO consultant in Lyon, I help you improve yourranking on Google, generate qualified traffic, and increase your conversions(leads, sales, contact requests, etc.).
Each audit includes anin-depth analysis, competitive benchmarking, and actionable recommendations tailored to your goals.
⚙️ Essential Audits
Technical Audit
Identify and fix performance bottlenecks: speed, indexing, structure, mobile, structured data.
A technically sound website is the foundation of good SEO.
Semantic Audit
Determine strategic keywords and optimize your content according to your customers' search intent.
Netlinking Audit
Analyze your backlinks, eliminate risks, and strengthen your authority with qualitative and sustainable netlinking.
🚀 Audits for Going Further
Local SEO Audit
Gain visibility in geo-localized searches and attract more clients in your service area.
GEO Audit (AI, LLM, Generative Search)
Work on your visibility on AI engines: ChatGPT, Copilot, Gemini, Perplexity…
Internal Linking Audit
Optimize your site structure to improve PageRank flow and the visibility of your key pages.
Log Audit
Analyze bot behavior to identify indexing bottlenecks and maximize your crawl budget.
CRO Audit (Conversion Rate Optimization)
Turn your traffic into results: improve your user journeys, content, and CTAs to boost lead generation and sales.
📊 Regular reporting allows you to track your positions, traffic, and performance.
I can work solely on the audit phase or manage your SEO strategy from A to Z.
💬Contact me for a free meeting (video or phone) to discuss your needs and goals.
French
Native or bilingual
English
Fluent
Russian
Basic
Can work on-site
Lyon (up to 50km), Genève (up to 30km)
Experience
- SemjiSEO Project ManagerDIGITAL AND ITDecember 2020 - Today (5 years and 7 months)Lyon, FranceProject management for large and medium-sized clientsExecution of SEO strategies and audits:Semantic AuditTechnical AuditNetlinking AuditInternal Linking AuditLogs AuditCRO AuditWork on tracking keywords, number and positions, traffic, and conversionsRecommendations for content, technical, and netlinking optimizations,
- Digital Luxury GroupSEO SpecialistDIGITAL AND ITJuly 2019 - Today (7 years and 1 month)Genève, SwitzerlandConduct keyword analysis and technical auditsSupport in the delivery of content optimizations (e.g. copy, images, videos, etc.)Support the SEO team in the production of technical optimizationsInvolvement in link development campaignsMonitor clients' organic performances with SEO tool suite (e.g. Google Search Console, SEMRush, Ahrefs, and more)Monitor industry newsProduction of the redirection files in case of new website launchesSupport and follow-up implementation of optimizations with our clients to ensure SEO best practices are properly implementedAnalysis of results and report productionInteracting with internal team members in Europe and China, freelancers, clients and subsidiaries,
- Yotravel
On Malt
Communication Strategy and BenchmarkingTRAVEL AND TOURISMFebruary 2019 - February 2019Annecy, FranceCarrying out a benchmark as well as an initial part of the communication strategy for YoTravel, a young brand in the tourism sector.
Reviews
Yoann
Orisyo
Reviewed on 11/12/2021
From the first meeting, Marilou truly impressed us with the speed and quality of her understanding of our expectations and issues.
In carrying out her service, she demonstrated great efficiency.
She also knew how to perfectly adapt the technical level of her explanations to the people she was dealing with.
It goes without saying that Marilou clearly announced and met the deadlines.
Despite our limited budget, we are happy to have made the decision to hire Marilou, and we will not hesitate to continue working with her on our SEO projects!
AD
Account deleted
Reviewed on 2/11/2019
Marilou did a remarkable job while respecting the announced deadlines. A very professional person overall. Thanks again!
Recommendations
FU
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Certifications
- Google Digital ActiveGoogle2018