Marie Trassaert

Support for a portfolio of clients in the lifestyle, design, and architecture sectors for their PR and e-PR relations:

- Development of PR and e-PR strategies

- Writing of press releases, press kits, and talking points

- Relations with journalists and influencers

- Organization of press events

- Monitoring of actions and reporting

- Monitoring

Clients:

- Magic Circus

- Rispal

- La Faïencerie de Charolles

- Entrelacs

- Cosentino

- Gaggenau

Press Relations (PR 2.0 / Influencer PR) / Brand Content / Event Management

My clients:

Amandine Giloux - Photographer and AD (PR and PR 2.0)

Mon Numéro de Maison - Design (PR and PR 2.0)

Playtime - B to B Kids Trade Show (Photo Reports)

Ma Petite Vie - Children's Picture Book and Stationery (PR and PR 2.0)

Decathlon - Sports (Digital Content Writing)

Leroy Merlin - Home and Decor (Brand Identity)

L'Oeil Végétal - Plant Shop (Digital Content)

La Mano Studio - Ceramics (PR and Event)

Miit Studio - Culinary Design (PR and Brand Content)

Elisa Uberti - ceramicist (PR and Brand Content)

Julie Meuriss Leather Goods (PR & PR 2.0)

La Redoute Intérieurs (Brand Content)

Première Vision Paris: Première Vision Paris, Blossom, Denim & Made in France trade shows... (PR and Brand Content)

Les FashionTechDays (CM)

Clivia Nobili Womenswear (PR & Event)

Room For Day Platform (PR)

Fitizzy Shopping Solution (PR & CM)

Pôle 3D School (Communication & CM)

Constance L Jewellery (PR)

Justine Clenquet Jewellery (Event)

BigGreenSmile.fr (PR 2.0)

My collaborations:

- Krew Agency - What the French?! Ice Cream (PR)

- Pop Haus Agency: Le CITC, Les Nouvelles Explorations Festival in Royan, Les FashionTechDays, Mon Bon Coiffeur - Coffee CRM (PR, CM, Event)

- Press Concept Agency: Saveur Bière, Brice - Happy Chic Group (PR)

- Presse et Cie Agency: 3Suisses (PR & Event)

- Re-Active Press Office: Tissu Premier Trade Show (PR)

Brand specialized in Cycling within the International Group and leader in the Sports field: Decathlon.

My responsibilities:

COMMUNICATION / MEDIA RELATIONS / EVENT MANAGEMENT / DIGITALIZATION

> Press Relations and Communication

Briefing, selection of products and/or news, timeline, strategy and budgeting, development of press lists, creation of press tools, management of relations with journalists from professional/specialized and general public press (print, web, audio-visual), organization of interviews and/or reports, media training, establishment of media partnerships, qualitative and quantitative evaluation. Agency briefing and management of specifications for the creation of a press website.

> Advertising Purchases

Choice of media and types of media insertions in general/specialized press, management of an allocated budget.

> Creation / Writing of "classic" and "digital" communication tools

Product and corporate press releases and kits, invitations, goodies...

Collaboration with Art Directors and agencies.

> Event Management: single-brand or multi-brand press days, press trips, press visits, thematic/seasonal operations...

> Social Media Management: Management of the brand's press Twitter account.

For all these missions: coordination of international press managers on all actions to be carried out for the brand.