Freelancer profile translated to English.
Back to original languageAbout Marie
Marketing Manager with 7 years of experience in digital acquisition, SEO/GEO, and automation, B2C startup, international B2B SaaS, and key account consulting. I manage campaigns from A to Z: strategy, launch, optimization, reporting. Content cited by Copilot, Gemini, Claude, and Perplexity. I use AI daily as a productivity lever.
Available from July 28, 2026.
French
Native or bilingual
English
Fluent
Vietnamese
Conversational
Chinese
Basic
Italian
Basic
Japanese
Basic
Can work on-site
Paris (up to 20km)
Experience
- Bien SûrGrowth & Brand ManagerREAL ESTATEJuly 2025 - Today (11 months)Paris, FranceFirst marketing pillar of a family startup: full acquisition management independently across 3 sites (Yvelines).
- Google Ads: Took over and optimized existing campaigns + created new ones for specific intents: CAC reduced from €2k to €139
- Meta Ads: First historical activation of the account: full setup, visuals, lead management
- Display Retargeting: Campaign to reactivate lost leads
- OOH: Negotiation and management of JCDecaux, CityzMedia: daily budget monitoring, CAC analysis
- SEO/GEO: Recurring audits (GSC, Screaming Frog, Ahrefs, Lighthouse), thematic clusters, link building: content cited by Copilot, Gemini, Claude, and Perplexity
- Tracking from scratch: GTM, GA4, UTMs, Make (Facebook → Airtable, Stora → CRM)
- Landing pages: Wireframing, creation, and A/B testing via Lovable and Divi
- Partnership with AS Maurepas + customer video campaign broadcast via Meta Ads
- CatendaDigital Marketing ManagerSOFTWARE PUBLISHINGJanuary 2023 - July 2025 (2 years and 5 months)Paris, FranceFull marketing management for a Norwegian scale-up across 4 European markets: independently, in direct interface with the CEO and CPTO.
- Organic content strategy: LinkedIn x5 in 18 months (2,000 → 10,000+ followers), +2,000 sessions/month
- Viral post: 700+ reactions, 1,300+ comments: organic lead gen without budget
- HubSpot email campaigns: creation, segmentation, automation, performance tracking
- ABM: targeted lead magnets for BIM Managers, use cases, product videos with the CPTO
- Events: buildingSMART International, stand management, product presentations
- PR: international PR agency collaboration, article published in German industry journal
- Website redesign: migration management, QA, SEO/SEA, coordination with Norwegian headquarters
- CyberjobsCommunication and Marketing ManagerHUMAN RESOURCESAugust 2023 - December 2023 (4 months)Paris, FrancePlatform dedicated to cybersecurity professions – 360° marketing management and project management missions.
- **Strategic project management**: coordination of partnerships (FIC Lille, FIC Nouvelle-Aquitaine, Campus Cyber), management of video shoots, event organization.
- **Planning & performance**: development of a communication & marketing roadmap, paid media campaign activation (SEA), management of service providers (SEO, copywriting).
- **Content creation**: production of visual (photo, video, image), editorial, and advertising materials.
- **Management**: supervision of an apprentice and coordination of freelancers.
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Education
- MasterPSB Paris School of BusinessMaster, Digital Business
- Bachelor's degree, English-speaking Countries' Literature and CivilizationUniversité Paris-Est Marne-la-ValléeLicence 3, Littérature et civilisation pays anglosaxons