About Marie
- +7 years of experience in art direction, branding, and website creation
- +30 clients supported (fashion, luxury, hospitality, wellness, digital, e-commerce)
- Rated 5/5 - across all platforms
- References: Google, Victorinox, Belmond, Le Royal Portfolio, Papierfleur, Solmo Paris, le Morning Club, Club 35, Black Soul…
- Building a strong brand → strategy, platform, storytelling & positioning
- Creating an impactful identity → art direction, mood board, guidelines, shooting art direction
- Deploying a coherent image → visual & digital communication, campaigns, social media
- Bringing your brand to life online → website design & development (developer network)
- Strategic support for entrepreneurs or project creators
French
Native or bilingual
English
Fluent
Experience
- Studio Matin – Direction artistique & stratégie de marqueFounder of Studio Matin.CONSULTING AND AUDITSMarch 2020 - Today (6 years and 5 months)Paris, FranceFounded by Marie Sequeira, Studio Matin supports brands in building and activating a strong, coherent, and engaging image.What I offer:– Brand Strategy: platform, positioning, storytelling, tone of voice– Visual Identity: art direction, mood board, guidelines, shooting art direction– Mini Brand Books & Communication Kits: tone, language, templates, social media, onboarding– Activation: UGC and influencer campaigns, merchandise**– Consulting or turnkey production**, depending on your needs for entrepreneurs and project leadersThe studio's strength:A 360°, strategic, and aesthetic approach, stemming from several years in art direction, content creation, community management, and entrepreneurship.Some references:• Google: creative consulting + custom merchandise for the Google Summit for 4 years• Victorinox: digital campaign (content & art direction)• The Royal Portfolio (South Africa): brand campaign + content production• Belmond: digital content creation• Solmo Paris: identity, art direction & launch (co-founder)• My Origines: TV & digital campaign• Papierfleur / Black Soul / Biotone: brand platform, branding, and art direction
- Solmo ParisSolmo Paris — Co-founder & Art DirectorFASHION AND COSMETICSDecember 2022 - August 2024 (1 year and 8 months)Paris, FranceI co-founded **Solmo Paris**, a brand of timeless shoes and accessories, designed to last and embody a minimalist and sunny lifestyle.From product design to overall art direction, I managed every stage of development:– Product Development: sourcing of responsible materials, model creation, prototyping, and production in Portugal– Brand Identity & Art Direction: brand platform, naming, positioning, visual universe, directing photoshoots, guidelines, and mood boards– Communication & Launch: content strategy, influencer activations, storytelling, newsletters, community management– Digital Deployment: e-commerce site direction, creation of visuals and editorial campaigns, social media strategyThis project was a complete entrepreneurial experience for me, combining purpose, aesthetics, and concrete execution. It allowed me to implement everything I offer today: a 360° vision of branding, from substance to form.
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Education
- Master's in MarketingESGCI2018