Freelancer profile translated to English.
Back to original languageAbout Marie
I am an independent consultant in **digital strategy, SEO / GEO, and web analytics**. I support your brand in structuring its online presence, respecting your ambitions, your business expertise, and your industry's reality.
I enjoy understanding what's essential for you: industry challenges, brand positioning, technical jargon, etc. **My goal: to build a robust, measurable, and adaptable digital strategy together**.
👉 What I concretely offer:
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SEO:
- Audits (technical, semantic, and authority), editorial strategy, long-term support
- Writing optimized briefs, SEO coaching, performance monitoring
- Thinking about search engine evolution (GEO, GSE, Generative AI)
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Web Analytics:
- Setting up simple data collection plans via GTM, GA4, or Matomo
- Custom Looker Studio dashboards
- GDPR compliance, CMP integration
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Digital Strategy:
- Ecosystem audit
- Action plan creation
- Coordination and operational monitoring of acquisition levers
I primarily undertake long-term support missions. These involve creating a project framework to maintain an overall vision without losing sight of the operational aspects. This also works for short-term missions!
I value trusting relationships and projects where we build something together. I am committed to simplifying what I do, so my clients can own the results, even if you're not an expert initially 😉.
My preferred sectors:
- Agri-food
- Cybersecurity
- Training
- Tourism
- Sports and wellness
-> Want to discuss your project? Send me a message and talk to you soon!
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Elias StudioSEO Audit and Web Content StrategyDIGITAL AND ITDecember 2025 - March 2026 (3 months)Paris, FranceMission to develop the visibility of the Elias Studio brand on classic SERPs and AI search engines:- Technical and semantic SEO audit,- Creation of the technical SEO roadmap,- Creation of the SEO strategy,- Creation of the editorial roadmap for the next 6 months- SEO briefs and writing follow-up- Pedagogical transfer to teams for autonomous roadmap implementation- Update of data collection on GA4 / GTM + installation of a CMP and Consent Mode v2
- LimpideWeb Marketing ConsultantCONSULTING AND AUDITSApril 2022 - January 2026 (3 years and 9 months)Paris, FranceProvide strategic and operational web marketing expertise, with a focus on SEO, web analytics, and client consulting, to design, manage, and optimize high-performing digital initiatives.> Client consulting and support: manage digital strategy, define objectives and KPIs, lead exchange meetings (reporting, annual roadmap, recommendations)> SEO: SEO audit, roadmap definition and prioritization, writing optimized content with my AI agent or in partnership with a specialized writer, monitor and analyze SEO performance> Analytics: set up data collection via GTM, GA4 and ensure GDPR compliance (CMP configuration and implementation), external project management for complex tracking plan implementation> SEA: strategy creation and outsourced operational management with an expert
- Corporis FabricaDigital Marketing Strategy ConsultantHEALTH AND WELLNESSJanuary 2021 - September 2022 (1 year and 8 months)Paris, FranceDevelop the digital marketing strategy over 3 years.Marketing benchmark and watch.Strategic levers:> Organic and Ads Social Media: Instagram> Influencer Marketing> SEO Audit (technical, semantic, authority) and strategic recommendations> Paid Media (partnerships & display)> Emailing (MailChimp: newsletters)> Writing SEO-optimized blog posts
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Education
- Master of Management - Business StrategyInstitut Mines Telecom - Business School2011Fondamentaux de la stratégie et de l'innovation, Transition digitale, Stratégie de plateformes et écosystèmes d'affaires, Management Agile, Gestion du changement, Data Analytics
- Master of Business DevelopmentESMA2013