Freelancer profile translated to English.

Description

Graduated from EDHEC business school, I specialized in fashion & design marketing. After several internships in e-commerce and digital, I focused my career in this sector. I then worked for the Chanel group and the Petit Bateau brand. I was able to develop my skills in e-commerce, digital project management, international webmarketing, UX and e-merchandising. I was able to work on Hybris and Salesforce. I also acquired knowledge on various ticketing and A/B testing tools. Google Analytics and e-commerce KPIs hold no more secrets for me (well, almost :))

Languages

English
Fluent
German
Basic
French
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

LACOSTE
Digital brand marketing - Freelancer
FASHION AND COSMETICS
September 2023 - Today (2 years and 9 months)
- Management of digital content production (brand activation, newsfeed article, CRM activation) on the website
- Contribution of content via SFCC (page designer and modular)
- Briefing to core model regions
- Monitoring of activations
Sergent Major
E-commerce / E-merchandiser freelancer
FASHION AND COSMETICS
May 2022 - Today (4 years and 1 month)
Paris, France
- Optimization of online product presentation to maximize conversion, visibility, and user experience.

- Uploading and managing product sheets: titles, descriptions, visuals, attributes, cross-selling & up-selling.

- Commercial animation of the site: highlighting featured products, new arrivals, best-sellers, and promotional campaigns.

- Monitoring of commercial performance (click-through rate, conversion rate, average order value...) using analytics tools.

- Coordination with purchasing, marketing, web design, and logistics teams to ensure consistency of the online offering.

- Competitive and sectoral monitoring to adjust merchandising strategies and stay aligned with customer expectations.
Salesforce Digital communication Webmarketing strategy Asana
OLY Be
Yoga Teacher
January 2021 - Today (5 years and 5 months)
- Leading group and individual yoga classes (Hatha, Vinyasa, and Power Vinyasa) adapted to practitioners' levels and needs.

- Creating personalized sequences and flows, in line with students' physical abilities and goals.

- Supportive guidance for physical and mental progression (flexibility, breathing, relaxation, mindfulness).

- Teaching breathing techniques (pranayama), meditation, and the fundamentals of yogic philosophy.

- Organizing themed workshops, retreats, or immersions (stress management, gentle yoga, etc.).

- Promoting classes through social media, flyers, or booking platforms.

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Msc in Marketing Management
EDHEC Business School
2016

AB Tasty Certification
AB Tasty
2019
Yoga Teacher
Earth Yoga Village
2020

Marie Mazurkiewicz

E-store manager

About Marie

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