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Marie MalleinMM

Marie Mallein

Marketing Strategist

€500/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Marie

✅ Digital Marketing | B2B Strategy | Business Development | CRM
📍 Based in Paris | Available remotely or on-site


Hello!
I am a freelance digital marketing and sales strategist, with over 7 years of experience in B2B (France & international). My expertise covers the design of effective digital strategies, conversion funnel optimization, lead generation, and the management of teams or complex projects.

🎯 My services:
  • B2B Marketing & Go-to-Market Strategy
  • Customer Journey / CRM Creation or Redesign
  • Tender Management and Sales Support
  • Marketing Content / Sales Materials Writing
  • Performance Monitoring, Dashboards, KPIs

🔧 Tools mastered:
Salesforce, Adobe Campaign, Google Analytics, Notion, Trello, Google Workspace, Microsoft Office…


📩 Let's discuss your project!
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • numberly (1000mercis Group)
    Digital Marketing Strategist
    CONSULTING AND AUDITS
    April 2021 - March 2025 (3 years and 11 months)
    Paris, France

    - Tender Management and Writing: overseeing the entire tender response process, from understanding client needs to writing and submitting proposals, ensuring each response is personalized and reflects our expertise and unique capabilities by orchestrating the interventions of our subject matter experts.
    - Management of the sales team in the Europe region: supervising the team, defining strategic objectives and action plans to increase the impact of our commercial activities.
    - Project Management: planning and execution of complex projects, coordinating resources and stakeholders to ensure on-time delivery and meet expectations and specifications.
    - Consulting: participation in consulting missions, definition of co-construction strategies, development of high-performing marketing strategies, leveraging data and advanced technologies to optimize ROI.
    Tender Management Project Management Marketing CRM Consulting
  • Intuiface
    Sales Development Representative
    March 2019 - February 2021 (1 year and 11 months)
    Chicago, United States
    • Business development: client analysis and go-to-market strategy recommendations
    • Sales: client retention, development of communication sequences
  • GAEC Ruchers du Tigou
    Business Developer
    January 2019 - March 2019 (2 months)
    Giroussens, France
    > Business development: conduct of a wide market analysis on honey and derivatives consumption for the local POS and the opening of a new one as well as for the online store. Meeting with retail stores and negotiation of contracts. > Digitalization and process automation: definition of KPI and establishment of a dashboard to monitor performance (production and sales), implementation of Google Analytics within the process. > Communication: advice and elaboration of a communication plan for various social media.

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Education

  • Master of Management
    HEC Paris
    2018
    Master in Management Digital Major
  • Lycée Pierre De Fermat
    2014

Skill set

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