Marie-Hélène Mioche

20 years of experience in management, project monitoring, business unit management, digital and social marketing and communication, in agencies and client-side (in start-ups and large groups), allow me to understand and support the main issues and challenges you are currently facing.

Always interested in these, I am now making my expertise available as a consultant to companies, agencies, or entrepreneurs.

In parallel, to give meaning to my career and keep the best of it, I am a professional coach RNCP level 6 and I support managers and entrepreneurs in their professional challenges.

My preferred sectors?

> Food, fashion, entertainment services, and B2B services.

My areas of expertise?

> Strategic planning, branding

> Digital and social communication strategy

> Brand content, community management

> Influence

> E-reputation, monitoring, and crisis management

> Marketing strategy

What can I help you with? Some examples:

> Brand launch: benchmark, positioning, brand platform, branding, and naming (in collaboration with creatives)

> Editorial strategy and creation of editorial guidelines for your touchpoints, physical, digital, and social

> Digital and social communication strategy

> Influence operations, to gain notoriety or generate traffic to your site

> Setting up e-reputation monitoring

> Crisis management and monitoring

Some of my clients (past and present): Sensio Grey, ici Barbès, FDJ, Nespresso, MAM, Sony Xperia, Grand Frais, Eurazeo, Ba&sh, Colgate.