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Marie F.MF

Marie F.

UX/UI & Brand Designer SaaS publics / institutions

€278/day
2 projects
Lyon 4e Arrondissement, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Marie

It all started in 2012, at the crossroads of an insatiable curiosity for graphic design and a natural attraction to digital uses. Since then, each project, each collaboration, each interface imagined has been a new opportunity to explore, learn, and create.

Over the years, I have honed my expertise in designing intuitive user experiences and elegant, functional interface designs. Wireframes, user journeys, site architecture, interaction design, and prototyping: these are all tools I use to bring coherent and effective digital ecosystems to life. The structuring of design systems complements this approach, ensuring clarity and continuity over time.

At the same time, my graphic designer's eye enriches my practice: creation of visual identities, logo design, development of graphic guidelines, and compositions carefully blending typography, color, and image. Each project is a field of visual experimentation for me, an invitation to tell a story, to reveal a personality.

I continue to be passionate about my profession because it is constantly evolving, driven by innovation, uses, and the stories we inject into it.

So if you have a project in mind, an idea to shape, or screens to bring to life, I would be delighted to discuss it with you — and to write the next chapter together.
  • French

    Native or bilingual

  • English

    Conversational

Can work on-site
Lyon 4e Arrondissement (up to 50km), Paris (up to 10km)

Experience

  • Freelance
    UX/UI & Brand Designer for public and institutional SaaS
    PUBLIC SECTOR
    October 2018 - Today (7 years and 10 months)
    Lyon, France
    Clients:
    Agence Nationale de la Sécurité des Systèmes d'Information,
    Office Français pour la Biodiversité,
    Enseignement Catholique,
    Convention Citoyenne pour le Climat,
    24S - Le Bon Marché,
    Nescafé,
    Générale d'Optique,
    GrandOptical,
    Bnp Paribas,
    EM Lyon

    User-Centered Design

    - User Experience
    Functional specifications, interaction design, information architecture, navigation design, user journeys, mind maps, usage scenarios, interface design, low-fidelity wireframes and prototyping

    - User Interface
    High-fidelity mockups & prototyping, design systems and UI kits, RGAA accessibility, Design Tokens, micro-interactions

    - Methodology
    Scrum, Sprint, Lean Design, Agile

    - Technical Environment
    Figma, Mattermost - Slack

    Branding, Visual Identity, Graphic Charter, Logotype

    - Definition and graphic design of logos, graphic charters, iconographies, color palettes

    Graphic Composition and Adaptation, Graphic Design, Design Graphics

    - Work on all invariant elements: Lettering/logo, composition principles for titles/body text/images (multiple visual supports)
    - Retrieval of elements and layout, formatting of text and images according to a given visual identity (multiple visual supports)
    User Interface Design User Experience Design Figma Branding Graphic Charter
  • MonAlbumPhoto
    Lead Web Designer
    E-COMMERCE
    November 2016 - September 2018 (1 year and 10 months)
    Paris, France
    > Operational
    - Graphic design and adaptation of marketing campaigns for digital media (newsletters, web banners, printed flyers)

    > Art Direction
    - Packaging design for printed photo products
    - Design and supervision of product shoots

    > Management of the internal graphic studio
    - Management of the team and freelancers
    - Schedule and budget management
    Web Design Graphic Design Product Design Art Direction Adobe Creative Suite
  • Content Square
    UX Designer
    CONSULTING AND AUDITS
    January 2016 - September 2016 (8 months)
    Paris, France
    › Design and creation of user journeys for major clients' e-commerce sites (Decathlon, Damart, Cultura, Fnac, ...)
    → User experience design for home pages, list pages, product pages, conversion funnels
    → User interface design, retrieval of visual identity elements and graphic adaptation across the entire journey
    UI/UX Design User Interface Design User Experience Design E-commerce

Reviews

5.0

Out of 1 rating

D

Djamel

Lina

Reviewed on 2/9/2023

Very professional! It's a pleasure to work with Marie!

Recommendations

FU
FU
Sofia AchouiSA
+3
Former user and 5 other people have recommended Marie

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Education

  • Master in Graphic Design (Bac+5)
    Valence School of Art and Design
    2012
    Section Design Graphique

Skill set

Categories