Freelancer profile translated to English.
Back to original languageAbout Marie-Florine
Hello and welcome,
Do you want to delegate your communication (web and print) and your marketing actions?
You are in the right place!
With over10 years of experience in Marketing and Communication in France and abroad,I support companies and brands in creating and developing their communication and content strategies.
Trained in SEO web writing,I offer the following services:
◾ Support for the creation and redesign of websites;
◾ Performance of semantic audits;
◾ Creation of editorial calendars;
◾ Writing, structuring, and integrating optimized content (WordPress, Drupal, Webflow, Prestashop, etc.);
◾ Writing of static pages, about pages, optimized blog articles, product sheets, newsletters, interview transcriptions, white papers, etc.;
◾ Analysis and monitoring of SEO performance;
◾ Content translation: English and Spanish -> French.
I am also able to carry out the following types of assignments:
◾ Positioning study;
◾ Competitive analysis;
◾ Creation of marketing plans;
◾ Writing of brand platforms;
◾ Deployment of communication campaigns;
◾ Print writing (press kits, commercial and institutional brochures);
◾ Community management (Instagram, Facebook, LinkedIn).
Looking forward to taking part in your project!
📍Preferred themes: B2B, Crafts, Tourism, Education, Training, Languages, Art & Culture, Management, Personal development, Retail, DEI, Organic & sustainable practices (non-exhaustive list)
📍Expertise: Web and Print Marketing & Communication Strategies - SEO Web Writing - Storytelling - Content and Social Media Management - Press Relations
📍Qualities & skills: autonomy, adaptability, analytical and synthesis skills, proactive, project management, international outlook
French
Native or bilingual
English
Fluent
Spanish
Fluent
German
Conversational
Can work on-site
Rennes (up to 20km)
Experience
- IUT de Rennes - Université de RennesCommunications OfficerEDUCATION AND E-LEARNINGJanuary 2024 - January 2026 (2 years)Rennes, FranceIn charge of internal and external communication for IUT de Rennes, a component of the University of Rennes.More than fifty events and meetings covered annually.Supervision and support of an assistant and communication interns.Participation in the Management Committee.• Website management (Drupal): administration, optimization of sections and content, writing SEO-optimized articles.• Multi-format and POS material creation: training brochures, welcome booklet, posters, flyers, press inserts, banners, tarpaulins, roll-ups, etc.• Event communication: coverage and promotion of internal and external events (photography, publications), representation of IUT at trade shows and forums, and development of partnerships.• Promotion of educational projects, student initiatives, orientation programs, research projects, and business relations.• Social media management and monitoring: content creation, performance analysis and monitoring.• Regional coordination: promotion of ARIUT Bretagne alongside the 7 IUTs in the region.• Management of the communication budget and rationalization of the promotional merchandise offer.• Sector monitoring.
- Marie-Florine Dambakizi - FreelanceSEO Web Writer | Marketing & Communication ConsultantCONSULTING AND AUDITSJanuary 2021 - Today (5 years and 6 months)Rennes, FranceSEO WEB WRITING- static pages, about pages (storytelling), optimized blog articles, newsletters, product sheets, press releases, transcription of interviews and videos, white papers, e-books, social media posts- updating and optimizing existing content- integration into various CMS (Drupal, Wordpress, Webflow, Prestashop, Shopify, Magento)- visual creation (Canva, Affinity, Adobe Photoshop)- fluent in English and Spanish📍Themes: Tourism, Travel, Education, Management, B2B, Edtech, Wellness, Personal Development, Ecology, Organic & Sustainable Practices, Art & Culture (non-exhaustive list).MARKETING & COMMUNICATION CONSULTANT- Strategic & operational assignments (+10 years of experience)- Market research, monitoring, and implementation of analysis and reporting tools- Creation of marketing and communication plans- Press Relations- Social Media Management
- Comité Régional de Tourisme de BretagneCommunications and English Press Relations OfficerTRAVEL AND TOURISMApril 2019 - December 2019 (9 months)Rennes, France/ Maternity leave replacement /► Representation and promotion of the Brittany region at PR events abroad (London, NYC, Dublin)► Organization of Press trips with local partners► Deployment of communication campaigns in the English and Irish markets. Coordination of projects with Brittany Ferries, Culture Trip, DFDS, and Atout France► Regular updates to the Brittany Tourism website according to the editorial calendar, community management, and Google Analytics traffic monitoring► Development of the USA & Canada 2020 Press Kit► Implementation of the 2020 communication action plan
Recommendations
FU
CV
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Education
- Master in Management - Product MarketingESC Dijon - BSB Burgundy Business School2010
- SEO Web Writing TrainingFRW | Web Writing Training2021Méthodologie, outils et expertise SEO Audit de site et mise en place de stratégie adaptée
Certifications
- Inbound MarketingHubSpot2020