Marie-Christine Lacroix, Project Manager

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Description

Passionate about marketing, management, and brand image development, I am currently a Brand Manager.

Specialized in:

- Brand image management: I can help you define, write, develop, or renew your brand image

- Business development

- English-French/French-English translation

- Video production

- Event organization

- Sales

Perfectly bilingual English-French

Languages

English
Native or bilingual
French
Native or bilingual
Spanish
Conversational
Chinese
Basic
Irish
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km), Paris (up to 15km)

Unilever France
Brand Manager and Masterbrand Assistant
FASHION AND COSMETICS
January 2018 - June 2018 (6 months)
Rueil-Malmaison, France
Management of Dove brand image for all product categories (press relations, influencer relations, micro-influencers, partnerships)
Implementation, monitoring, and analysis of product activations (retail, digital, beauty box partnerships)
Weekly analysis of the 2018 innovation launch
Monthly market analysis
Management of the optimization of Dove product listing and sales on Amazon
Data Analysis Project Management Marketing E-commerce Microsoft Excel Press Relations CRM
BoxBo
Brand Strategy and Digital Marketing Consultant
FASHION AND COSMETICS
March 2019 - June 2019 (4 months)
Paris, France
Branding Communication Strategy Web Marketing Translation
divers
Community Manager and Content Creator
January 2024 - January 2025 (1 year)
social media management on instagram and tictok
content creation (videos and photos)

instagram and tictok social media management
content creation (videos and photos)
community building

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Marketing and Communication
ESCP Europe
2018
Stratégie de marque, CRM, marketing digital, excel,
Master of Image and Living Arts
Université Paris 1 Panthéon La Sorbonne
2015
Création et réalisations de vidéos Organisations d'expositions Histoire de l'art Rédactions de dossiers de recherche

Check out Marie-Christine's education

Marketing Consultant