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Marie-Cécile DoucetMD

Marie-Cécile Doucet

Traffic Manager/Business Developer

€150/day
Reims, FR
0-2 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Marie-Cécile

Media Buyer Meta Ads B2B & Business Developer
Advertising Meta, setting & closing – business-oriented

🎯 What I do

I support companies and freelancers on two complementary levers:

• Meta Ads B2B: creation and management of awareness and lead generation campaigns
• Business development: setting and closing, in both B2B and B2C

👉 Either I help you generate opportunities,
👉 or convert them into sales,
👉 or I intervene across the entire funnel.

📢 Media Buyer Meta Ads B2B

I help B2B SMEs and freelancers develop useful visibility and actionable leads through clear, business-oriented Meta campaigns.

I work on:

- Awareness campaigns (positioning, credibility),
- Lead generation campaigns.

My role is not limited to launching ads.
I work upstream on the clarity of the offer, the message, and the promise, so that your prospects quickly understand why they should contact you.

Interventions:

Offer clarification
Message structuring
Visual creation (Canva)
Copywriting
Meta campaign setup and management

🤝 Business Development – Setting & Closing (B2B / B2C)

In parallel, I work as a business developer with over 15 years of sales experience.

I support companies that generate leads but want to:

- qualify them better (setting),
- improve their conversion rate (closing),
- structure their sales approach.
- Human, pragmatic, and results-oriented approach.

📩 Let's work together

Are you looking for a B2B Meta Ads media buyer, a business developer, or a profile capable of connecting acquisition and sales?
Contact me for an initial discussion.
  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Partenaire Bizdev Family
    Independent Digital Business Developer
    September 2025 - Today (9 months)
    Commercial prospecting (cold call, cold email)
    Lead qualification & needs analysis
    Construction and optimization of acquisition strategies
    Creation and management of digital advertising campaigns (Meta Ads)
    Copywriting and design of impactful messages for acquisition
    Analysis of marketing performance (CPC, CAC, ROAS, conversion rate)
    Negotiation & deal closing
    Implementation of sales processes (playbooks, scripts, sequences)
    Acquisition Strategy Meta Ads Content Creation Closing Setting
  • Laboratoire Arrow, laboratoire Gilbert
    Pharmaceutical Sales Representative
    HEALTH AND WELLNESS
    January 2020 - January 2025 (5 years)
    Customer account loyalty
    Negotiation
    Daily reporting
    Exceeding targets by 115% for 18 consecutive months.
    Prospecting for new clients and pharmacy groups
    B2B Sales Negotiation Contract Negotiation Reporting Competitive Intelligence
  • Bouygues Télécom, Peugeot
    Salesperson
    January 2009 - January 2018 (9 years)
    Sale of various goods and services
    Customer loyalty
    Prospecting
    Negotiation of commercial terms
    Sales Negotiation Upselling Sales Presentation

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Education

  • Baccalauréat STT
    Lycée Franklin Roosevelt Reims
    2005
    Baccalauréat STT
  • DUT Commercial Techniques
    IUT de Reims
    2007
    DUT Techniques de commercialisation

Skill set

Categories