About Marie
English
Native or bilingual
Spanish
Native or bilingual
French
Fluent
Experience
- wepreciousDigital Marketing ManagerE-COMMERCEJanuary 2024 - Today (2 years and 5 months)weprecious is a platform specializing in second-hand luxury jewelry, highlighting unique and sustainable pieces.Overall management of social networks (Instagram, TikTok and Pinterest):- Creation of a feed in accordance with the visual strategy and values of the brand- Planning and creation of engaging content (including video editing)- Regular publication on Instagram and TikTokResponsible for SEO and backlinks strategy:- Creation of SEO optimized content to improve brand positioning- Development and implementation of a backlinks strategy- Monitoring and optimization of SEO performanceManagement:Supervision and supervision of an intern, with monitoring of assignments and support in her daily tasksRESULTS:SEO: Increase in clicks (+90%) and impressions (+53%) in 3 monthsInstagram Engagement: +121% on Reels in 3 monthsTOP TIKTOK CONTENT: 46K viewshttps://www.tiktok.com/@weprecious_fr/photo/7394150509147475232
- Hedonist LabsSocial Media & Influence ManagementHEALTH AND WELLNESSJune 2023 - October 2023 (5 months)Paris, France- Management of the communication calendar- Social media management (Instagram, Tiktok, LinkedIn): Planning & creation of all content.- Management of comments & DMs- Management of influence campaigns: Identification of relevant profiles and management of the influencer relationship (negotiation, brief & follow-up)- Monthly reportingRESULTS:- Growth in impressions: +379% in 6 months.- Growth in interactions: +472% in 6 months.- Clicks to the website: +225% in 6 months.ORIGINAL CONTENT:- Why the expression hangover? https://www.instagram.com/reel/CwnXyK0NbQX/- Movie night vlog with friends https://www.instagram.com/reel/CxqUed9tGmd/- Energizing Brunch recipe https://www.instagram.com/reel/CxSZgfONJjh/
- UPCYLINK / HORUS XSocial Media ManagerTECHApril 2020 - April 2021 (1 year)Paris, FranceCreation & Management of the brand's social networks:- Creation of a feed in accordance with the values and charter of the brand- Creation of featured stories tabs- 1 publication/day on Facebook & Instagram- Management of comments & DMs- Organization of contests- 25 Pins per day on Pinterest- Account growth: 0 to 7500 Subscribers in 1 year- Weekly reportingRESULTS:- Account growth: From 0 to 8000 Subscribers in 1 year- Average engagement rate: 4.5%
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Education
- Master 2 in Marketing and Commercial StrategiesESG Management School2014