Freelancer profile translated to English.
Back to original languageAbout Marie
The problem isn't your advertising budget, it's your visuals.
Tired of your ads going unnoticed? Tired of spending on Ads for a stagnant click-through rate?
Welcome! Here, we don't just do "pretty." We create visual assets designed for one thing: conversion.
Specializing in visual performance, I help ambitious brands break through the scroll on social media and turn their sales pages into true conversion machines.
🔬 Why work with me?
My strength? The combination of marketing strategy, cutting-edge design, and generative artificial intelligence.
1. AD CREATIVE (Social Ads): Creation of static ads (Meta, Pinterest, TikTok) designed to boost your CTR and lower your CPA. I don't design for your eyes, but for the algorithm and the attention of your prospects.
2. WEB & SALES PAGES: Design of impactful landing pages and sales pages. I structure the visuals to guide the user to the buy button.
3. SOCIAL MEDIA CONTENT: Brand visuals that establish your authority and create a memorable identity on Instagram and LinkedIn.
4. GENERATIVE AI EXPERTISE: I integrate AI to create unique visuals that cannot be obtained from traditional stock image banks. Gain originality and speed up production.
🚀 My method:
- Analysis: Understanding your target audience and market trends.
- Exploration: Creating strong visual concepts based on consumer psychology.
- Optimization: Clear, impactful, and adaptable visuals for your A/B tests.
Ready to take your visuals to the next level?
Marie
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Guerrero MatéAdvertising Visual DesignApril 2022 - February 2024 (1 year and 10 months)Creation of advertising visuals.Adaptation of creative concepts: product benefits, uses, proofs, offers, and Meta formats.Respect for brand identity (color codes, typography, packshots) + feed/ads consistency.Production of reusable templates to accelerate creation and testing pace.Collaboration on the "performance" angle and message optimization (hook, promise, CTA).
- Habitat et jardin BAdvertising Visual DesignApril 2024 - October 2024 (6 months)Creation of static Social Ads to promote services (before/after, services, offers).Adaptation of conversion-oriented creative concepts: "problem → solution," proofs, customer testimonials, service areas.Clear and premium layout: short headlines, benefits, CTA, Meta-adapted formats (Feed/Story).Creation of reusable templates for faster production and testing of different angles.Alignment with the company's visual identity + adaptation according to seasonality (spring/summer, maintenance, renovation).
- We Are HairrAdvertising Visual DesignSeptember 2023 - December 2023 (3 months)Creation of advertising visuals for a new product launch.Work on creative concepts: product benefits, main promise, usage, and differentiation.Adaptation of static Social Ads for Meta formats (feed & stories).Respect for the brand's visual identity and consistency between packshot, message, and universe.Optimization of advertising headlines and messages to maximize product impact and understanding.
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