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Marie-Anne BurrierMB

Marie-Anne Burrier

Marketing & Purchasing Consultant in the Agri-food sector

€500/day
Lentilly, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Marie-Anne

Welcome to my profile.

My mission? To help agri-food SMEs/VSEs structure their B2B marketing strategy and attract more professional clients — distributors, supermarkets, hotels/restaurants/cafes, specialized channels...

Whether it's:
❐ A clear strategy to grow your B2B business,
❐ Concrete help to structure your offers or prepare your meetings with distributors,

❐ A LinkedIn profile (or company page) that makes people want to contact you,
❐ Materials that speak to buyers: product sheets, sales pitches, presentations,
❐ Useful lead magnets to capture professional leads (white papers, quizzes, guides),
❐ Newsletters that people want to read and that generate sales.


I become your outsourced product manager / buyer.

And if you want to understand how LinkedIn can boost your professional prospecting, I can train you individually or as a team.

Who am I?
+10 years of experience in supermarket marketing & purchasing (I was a product manager and buyer),
+2 years of intensive training in digital marketing, copywriting, and growth hacking,
+25 clients supported as a freelancer.

My added value: I know your business, your field constraints, your distribution channels, and your contacts. I don't sell dreams, I build strategies that work.

My goal: to help you sell more... without exhausting yourself by doing everything yourself.

So if you need structure, clarity, and results: I'm waiting for you.

  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Remote only
Primarily works remotely

Experience

  • La factorie de Marie
    Marketing & Purchasing Consultant specializing in the Agri-food sector
    AGRICULTURE
    January 2024 - Today (2 years and 5 months)
    Lentilly, France
    I support the leaders and marketing directors of the food & retail industry in structuring their B2B strategy, attracting more professional clients (distributors, supermarkets, hotels/restaurants/cafes) and creating materials that sell.

    - Marketing Strategy
    - Supplier Prospecting
    - LinkedIn
    - Sales Materials
    - Supermarket Negotiation
    LinkedIn Agri-food Supermarkets Purchasing Strategy Marketing
  • Place du Marché
    Frozen Products Buyer - Seafood & Poultry
    AGRICULTURE
    January 2022 - January 2023 (1 year)
    Lyon, France
    Place du Marché (formerly Toupargel): Home delivery of frozen, fresh, and grocery products
    - Management of a €15 million turnover and tender follow-up
    - Monitoring of raw material prices and economic context
    - Sourcing new suppliers and building strategic partnerships
    - Securing supplies
    - Negotiation of commercial terms and overall supplier relationship management.
    Negotiation Supermarkets Food Agri-food Project Management
  • La Tribu Digitale
    Digital Marketing Professional Training
    November 2021 - January 2022 (2 months)
    Professional training on digital marketing and the role of community manager:
    - Content management for major social networks: LinkedIn, Facebook, Twitter, Instagram
    - Creation and distribution of content for social accounts (text, images, videos...)
    - Campaign planning and launch (editorial strategy per network, events, partnerships...)
    - Responding to customer comments and requests, and monitoring reviews
    - Community development and strengthening brand awareness
    Social Media LinkedIn Marketing

Recommendations

Natacha SoltNS
Coralie Garcia PerrinCG
JS
Natacha Solt and 2 other people have recommended Marie-Anne

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Education

  • Master 2, Product Manager
    IAE Gustave Eiffel
    2009
    Master 2, Chef de Produit
  • Bachelor of Business & Bachelor of Arts
    ESC Saint Etienne
    2007
    Bachelor of Business Administration (B.B.A.)

Skill set

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