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Maria RochaMR

Maria Rocha

Fractional HR Leader | People Strategy & Scale

€300/day
Lisbon, PT
15+ years

Average response time: 1 hour

About Maria

I offer fractional People & Culture leadership to growing and remote-first teams navigating scale, change and increasing organizational complexity.

With 15 years of experience across tech startups and scaleups, including senior HR leadership roles, I partner with founders and leadership teams who need experienced People expertise without committing to a full-time Head of People.

My work combines strategic clarity with hands-on execution. I support organizations in strengthening People foundations, aligning leadership and bringing structure during periods of growth, restructuring or transition.

Typical areas of support include:
• Acting as a fractional or interim People lead
• HR strategy and operating model design
• Change management and restructures
• Organizational design and role clarity
• Leadership and manager enablement
• Performance and communication frameworks

I bring calm, structured leadership in high-pressure environments, focusing on practical outcomes and sustainable ways of working.

Available for fractional, interim and strategic HR engagements across EU-based and international teams.
  • Portuguese

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Workplace Wellbeing Lab
    Independent People & Culture Consultant
    HUMAN RESOURCES
    June 2025 - Today (1 year and 2 months)
    Lisbon, Portugal
    ● Providing HR advisory, mentoring and career transition support to HR professionals and individuals navigating growth, role changes and leadership challenges
    ● Designed and delivered three structured support programs: HR Reset (HR reflective advisory developed with a counsellor), Career Journey (career transition support program), and Career Support (1:1 advisory and interview preparation support)
    ● Delivering mentoring and advisory sessions through international mentoring platforms and independent consulting work
    ● Maintaining a 5.0/5 client satisfaction rating based on mentoring and advisory feedback
    ● Developing structured mentoring frameworks, session guides and career transition methodologies
    ● Collaborating with counsellors and wellbeing professionals to support multidisciplinary cases when appropriate
    ● Writing and publishing thought leadership content focused on workplace wellbeing, HR identity and sustainable ways of working
    Human Resources Mentoring HR Advisory
  • BRIDGE IN
    Head of People & Culture
    HUMAN RESOURCES
    August 2024 - June 2025 (10 months)
    Lisbon, Portugal
    ● Acted as sole People & Culture lead, building and executing end-to-end HR strategy during organizational growth
    ● Managed recruitment, onboarding and HR operations for hybrid and remote teams
    ● Advised leadership on organizational culture, team health and people decision-making
    ● Designed and delivered training and resilience initiatives to strengthen engagement and team connection
    ● Maintained HR policies, handbook and compliance processes
    OKRs Training HR Policies Handbook
  • Faurecia Aptoide Automotive
    HR Manager
    AUTOMOBILE
    February 2024 - June 2024 (4 months)
    Lisbon, Portugal
    ● First HR hire in a joint venture environment during a high-growth phase
    ● Built foundational HR structures and supported hiring and onboarding processes
    ● Supported teams through organizational change and merger integration
    ● Reinforced transparency, employee care practices and legal compliance
    Human Resources Recruitment Training and Development

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Education

  • Postgraduate Diploma
    Universidade Europeia
    2025
    Postgraduate Diploma
  • BA
    ISCSP, Universidade de Lisboa
    2009
    BA

Skill set

Categories