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Marianne De La BruslerieMD

Marianne De La Bruslerie

E-commerce Project Management - Marketplace

€800/day
Paris, FR
8-15 years

Average response time: 2 hours

Freelancer profile translated to English.
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About Marianne

Hello!

Versatile, rigorous, and efficient, I adapt very easily to new environments and tools.
This is what makes me strong and drives me, mission after mission, for 4 years.
I have a particular interest in cross-functional topics with an IT component, for which my good interpersonal skills are also an asset.

I intervene in both long-term missions (e.g., ad server migration, marketplace platform migration, P.O...etc.) and more occasional missions (e.g., change management, process audit and optimization, legal compliance...etc.).
I carry out projects of all sizes, reporting to local/business teams as well as to General Management.

I am based in Paris, but also available for missions in Lille.
Available 5 days a week, but very flexible on pace and travel, depending on the missions assigned.

Possibility of a package for long missions (> 3 weeks).

Present your issues/needs to me, and let's find solutions together!
  • French

    Native or bilingual

  • English

    Fluent

  • German

    Basic

Can work on-site
Paris (up to 50km), Lille (up to 50km)

Experience

  • La Redoute
    Marketplace & Retail Media Project Management
    E-COMMERCE
    March 2022 - July 2025 (3 years and 4 months)
    Roubaix, France
    5 successive missionswithin the Cross-functional Projects team, covering Marketplace/e-commerce then Retail Media scopes:

    Marketplace Migration to MIRAKL - Change Management (8 months)
    - Drafting of processes and documentation for business users (internal) and sellers (external)
    - Communication and support strategy for 500 sellers
    - Team training
    - Review of the Marketplace contract

    Marketplace Migration to MIRAKL - Operational Management (5 months)
    - Monitoring and management of the migration of 500 sellers to Mirakl
    - Construction and optimization of schedules
    - Coordination and leadership of a team of 7 integration managers
    - Internal referent on the subject (Marketplace and Executive Committee teams)
    => 500 sellers migrated within the allotted time

    Migration to CITRUS AD Retail Media Ad Server (Unlimitail) - Project Management (5 months)
    - Interface and coordination between Business, IT, and DX: needs assessment and feature prioritization with the support of the Retail Media Director
    - Drafting of processes, documentation, and change management support
    - Construction and optimization of schedules/resources
    => Successful migration within the allotted time

    Construction of P&L and process study for the Retail Media scope (3 months)
    - Mapping of the Retail Media scope (tools, available/missing/to be automated data, system interdependencies...)
    - Identification of cost and revenue sources for P&L development

    Retail Media Project Management & Product Owner of the CITRUS AD Ad Server (5 months)
    - Interface and coordination between Business, IT, and DX: needs assessment and feature prioritization with the support of the Retail Media Director
    - Drafting of processes, documentation, and change management support
    Change Management & Transformation Project Management Agile Method Migration Projects Mirakl
  • Nidz
    Co-founder
    E-COMMERCE
    January 2020 - March 2022 (2 years and 2 months)
    Paris, France
    Concept: With its ready-made kits containing the essentials for childcare, Nidz makes life easier for (future) parents by helping them equip themselves without hassle!

    - Business creation and management (legal, admin, accounting, branding)
    - E-commerce site launch and optimization (Shopify)
    - Business development (40 brands distributed)
    - Social media, content creation, and acquisition strategy
    Start-up Entrepreneurship E-commerce Cross-functional Project Management 360° Communication
  • Burger King Corporation
    Digital Project Manager & Product Owner
    RESTAURANTS AND FOOD SERVICE
    September 2018 - January 2020 (1 year and 4 months)
    Paris, France
    - Junior Product Owner for the website, application, and in-store terminals:Bug tracking/optimization/evolution, backlog management, User Story writing, expert coordination, acceptance testing (Agile method)
    -Guardian of the editorial scopefor the website, application, and in-store terminals: schedule management and back-office configuration.
    - Support for CRM issues
    Context: launch of a loyalty program and bi-monthly newsletters. Operational monitoring, agency coordination, content validation
    Product Ownership Agile Method Atlassian JIRA backlog-refinement project-planning-and-scheduling

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Education

  • International Marketing & Business Development
    SKEMA Business School - Lille
    2012
    International Marketing & Business Development
  • Digital Marketing Expert
    DSP Digital School of Paris
    2019

Skill set

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