About Marianne
French
Native or bilingual
English
Fluent
German
Basic
Experience
- La RedouteMarketplace & Retail Media Project ManagementE-COMMERCEMarch 2022 - July 2025 (3 years and 4 months)Roubaix, France5 successive missionswithin the Cross-functional Projects team, covering Marketplace/e-commerce then Retail Media scopes:Marketplace Migration to MIRAKL - Change Management (8 months)- Drafting of processes and documentation for business users (internal) and sellers (external)- Communication and support strategy for 500 sellers- Team training- Review of the Marketplace contractMarketplace Migration to MIRAKL - Operational Management (5 months)- Monitoring and management of the migration of 500 sellers to Mirakl- Construction and optimization of schedules- Coordination and leadership of a team of 7 integration managers- Internal referent on the subject (Marketplace and Executive Committee teams)=> 500 sellers migrated within the allotted timeMigration to CITRUS AD Retail Media Ad Server (Unlimitail) - Project Management (5 months)- Interface and coordination between Business, IT, and DX: needs assessment and feature prioritization with the support of the Retail Media Director- Drafting of processes, documentation, and change management support- Construction and optimization of schedules/resources=> Successful migration within the allotted timeConstruction of P&L and process study for the Retail Media scope (3 months)- Mapping of the Retail Media scope (tools, available/missing/to be automated data, system interdependencies...)- Identification of cost and revenue sources for P&L developmentRetail Media Project Management & Product Owner of the CITRUS AD Ad Server (5 months)- Interface and coordination between Business, IT, and DX: needs assessment and feature prioritization with the support of the Retail Media Director- Drafting of processes, documentation, and change management support
- NidzCo-founderE-COMMERCEJanuary 2020 - March 2022 (2 years and 2 months)Paris, FranceConcept: With its ready-made kits containing the essentials for childcare, Nidz makes life easier for (future) parents by helping them equip themselves without hassle!- Business creation and management (legal, admin, accounting, branding)- E-commerce site launch and optimization (Shopify)- Business development (40 brands distributed)- Social media, content creation, and acquisition strategy
- Burger King CorporationDigital Project Manager & Product OwnerRESTAURANTS AND FOOD SERVICESeptember 2018 - January 2020 (1 year and 4 months)Paris, France- Junior Product Owner for the website, application, and in-store terminals:Bug tracking/optimization/evolution, backlog management, User Story writing, expert coordination, acceptance testing (Agile method)-Guardian of the editorial scopefor the website, application, and in-store terminals: schedule management and back-office configuration.- Support for CRM issuesContext: launch of a loyalty program and bi-monthly newsletters. Operational monitoring, agency coordination, content validation
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Education
- International Marketing & Business DevelopmentSKEMA Business School - Lille2012International Marketing & Business Development
- Digital Marketing ExpertDSP Digital School of Paris2019