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Description

Digital Project Manager / Business Analyst / Business and Product Manager

Expert in complex project and product management, as well as digital transformation
Strategic and operational leader, aligning transformation and solutions with business objectives to maximize ROI and customer satisfaction, or with business needs to optimize performance and efficiency
Involved in all types of contexts: V-cycle or agile, SaaS development or integration, products or services, B2C or B2B
Able to help define strategies, break them down into action plans, and drive organizational and process change
Curious, creative, and multi-generalist, having worked in marketing, purchasing/sales, communication, and project management in demanding environments and strategic/business/IT transformation contexts
Strong analytical skills, empathy, and adaptability characterize me

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Aix-en-Provence (up to 50km), Paris (up to 10km), Lyon (up to 10km), Nice (up to 20km), Toulon (up to 10km)

PME
Consultant / Project Manager
CONSULTING AND AUDITS
September 2023 - Today (2 years and 11 months)
Aix-en-Provence, France
SNCF, Stations & Connections, 11/2025 to 03/2026
Opportunity and feasibility study for a new omnichannel digital service for travelers

Heegee, e-health startup, 01/2025 to 05/2025
Context: preparing for a funding round
Support in user research (discovery, interviews, and testing) and product owner for mobile application
Scoping of data algorithms and personalization of journeys and experience

Maxicoffee (Lavazza Group), 07/2024 to 10/2024
Context: IT system redesign initiated over 2 years ago (back and front), but nothing functional yet
Functional audit of back and front middleware / PIM / e-commerce replatforming
Implementation of a project methodology and management
Action plan and roadmap for resuming IT system redesign
Project management; launch of the B2B e-commerce MVP

Keepcool, 04/2024 to 06/2024
Context: delays in the project roadmap
Support for macro-scoping / RFP for corporate website CMS
Assistance in solution selection
Expression of needs for commercial CRM

Ready-to-wear brand - Confidential, 10/2023 to 12/2023
Context: arrival of a new omnichannel manager, redesign of the go-to-market strategy
Analysis of all-channel performance, pain points, and personas/uses
Support in defining the new commercialization strategy
Impact analysis
Action plan
Project Management IT Audit Consulting Project Scoping Functional Specifications
Groupe Printemps
Project Manager / Business and Digital Transformation
FASHION AND COSMETICS
January 2022 - March 2023 (1 year and 3 months)
Paris, France
Context and objectives:

Program:integration of a marketplace solution; launch of a new B2C business model with internationalization challenges (change of Payment Provider and implementation of a cross-boarding solution) and omnichannel capabilities (click and collect, in-store order and return)
Secondary projects:Opening of a second marketplace, this time internally; evolution of the existing e-commerce site
Additional context with adhesion: Redesign of the loyalty program

Achievements:
•Strategic project scoping (vision, positioning, marketing, offer, commercial)
•Business model, business plan, objectives, and KPIs
•Gathering and analysis of needs, prioritization
•Contribution: IT architecture impacts, API / Data flows
•Project functional scoping: development / integration of solutions
•Design: UX Design, journeys, user experience, A/B tests
•Co-management of the backlog (epics and user stories), delivery and acceptance testing management
•Organizational diagnosis, process modeling, change management
•Expert support on all business/operational streams (legal, accounting, customer relationship management, accounting, management control, recruitment, processes...)
•Translation of objectives into offer, marketing, and sales strategies and construction of operational action plans
•Definition and management of roadmap and dependencies, planning
•Risk anticipation, analysis, and management
•Coordination of IT / Business / Publisher / Integrator, steering committee facilitation, reporting

Methodologies:agile and V-cycle

Technical environment:
•Full-stack e-commerce
•Marketplace solution
•Marketing & Products: Homemade PIM; Elastic search; Target2sell product recommendation; Loyalty program CRM; Zendesk customer service; CRM; AB tasty
•Datalake & CDP
•SAP ERP
•Custom POS
Omnichannel E-commerce Project Management Roadmap Agile Methodology
La Poste
Product Manager
SOFTWARE PUBLISHING
September 2022 - December 2022 (4 months)
Issy-les-Moulineaux, France
Context and objectives:
Project: Scoping of a back-end iPaas and data solution for e-merchants
New Business Unit created within the Group dedicated to e-commerce

Achievements:
•Ecosystem analysis and benchmark studies
•Management of the discovery phase (interviews, workshops, persona definition, business model, needs prioritization...)
•Macro-functional scoping
Product Management User Research Business Strategy User Journeys Benchmark