About Mariam
English
Native or bilingual
Arabic
Native or bilingual
Spanish
Conversational
French
Native or bilingual
Experience
- AutoentrepreneuseContent Strategist, Organic Acquisition & Personal BrandingMay 2025 - Today (1 year and 3 months)Paris, FranceI am an organic acquisition and personal branding strategist for entrepreneurs, practitioners, and coaches. My role: to transform their presence on Instagram and TikTok into a genuine acquisition channel, without relying on advertising.My daily tasks:– Strategic market benchmarking and competitive analysis– Definition of the editorial strategy (content pillars, editorial line, formats)– Content scripting (carousels, reels, storytelling videos)– Complete production: filming, editing, publishing– Monthly performance analysis with a proprietary method for identifying winning formats– Continuous optimization month after monthCurrent mission: long-term coaching for a therapist specializing in emotional health. Results over 6 months: Instagram 5,000 → 14,000 followers (+180%), 1 million cumulative views, 27 discovery calls generated for her €2,400 offer.
- Ousmar SouvenirsFounder & Digital Marketing ManagerDecember 2024 - December 2025 (1 year)Créteil, France• Development and monitoring of the marketing roadmap• Performing benchmarks and creating and managing the website• Creation, management, and optimization of Ads campaigns• Monitoring and optimization of the conversion funnel and performance• Content creation for engagement on Instagram and TikTok
- Edge ConsultingProject Management ConsultantJanuary 2024 - July 2024 (6 months)Paris, France• Coordination of IT service providers to ensure the smooth running of a patch management project• Monitoring the creation and integration of new IT infrastructures• Creation of key documents (RACI, communication plan, risk monitoring)• Time and resource management
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Education
- Master in International Digital Project ManagementAEI International School UPEC2023Master 2
Certifications
- Google Project ManagementGoogle2025
- Data Science & AnalyticsHP2023