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Mariam S.MS

Mariam S.

Content and Organic Acquisition Strategist

€425/day
Paris, FR
0-2 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Mariam

I transform the digital presence of established female practitioners, coaches, and entrepreneurs into a genuine client acquisition channel without advertising.

My approach is data-driven and embodied. I analyze markets, structure relevant content strategies, produce (scripting, editing, publishing), and optimize month after month using a proprietary performance multiplier analysis method.

My specialties:
– Instagram, TikTok & LinkedIn Editorial Strategy
– Personal Branding for entrepreneurs, coaches, and therapists
– Content Production (carousels, reels, storytelling videos)
– Acquisition-focused Scripting (hooks, narrative structures, CTAs)
– Competitive Benchmarking & Performance Analysis
– Structured Monthly Reporting

Some recent results:
– Therapist specializing in emotional and spiritual health: Instagram 5,000 → 14,000 followers in 6 months (+180%), 1 million cumulative views, 27 discovery calls generated for her €2,400 offer.

– Intimate coaching practitioner: TikTok 15 → 1,497 followers in 3 months (+9,880%), several viral videos (17k, 20k, 43k views), 2-3 qualified leads per month via DM in a notoriously difficult niche.

– Product e-commerce brand: Launched from scratch on Instagram (0 → 700) and Facebook (0 → 800) with a video reaching 1 million views.

Who I primarily work with:
French-speaking, English-speaking, or Arabic-speaking practitioners, therapists, coaches, and entrepreneurs with an established business (2+ years), a high-end offer, and a desire to build lasting authority rather than chase viral posts.

Collaboration format:
I prefer long-term coaching (minimum 3 months) that allows for real strategic iteration. For one-off projects (audit, strategy overhaul, account launch), feel free to contact me for a tailored quote.

Available for a 30-minute scoping call to understand your needs before any quote.
  • English

    Native or bilingual

  • Arabic

    Native or bilingual

  • Spanish

    Conversational

  • French

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • Autoentrepreneuse
    Content Strategist, Organic Acquisition & Personal Branding
    May 2025 - Today (1 year and 3 months)
    Paris, France
    I am an organic acquisition and personal branding strategist for entrepreneurs, practitioners, and coaches. My role: to transform their presence on Instagram and TikTok into a genuine acquisition channel, without relying on advertising.

    My daily tasks:
    – Strategic market benchmarking and competitive analysis
    – Definition of the editorial strategy (content pillars, editorial line, formats)
    – Content scripting (carousels, reels, storytelling videos)
    – Complete production: filming, editing, publishing
    – Monthly performance analysis with a proprietary method for identifying winning formats
    – Continuous optimization month after month

    Current mission: long-term coaching for a therapist specializing in emotional health. Results over 6 months: Instagram 5,000 → 14,000 followers (+180%), 1 million cumulative views, 27 discovery calls generated for her €2,400 offer.
    Branding Copywriting Content Strategy Social Media Client Acquisition
  • Ousmar Souvenirs
    Founder & Digital Marketing Manager
    December 2024 - December 2025 (1 year)
    Créteil, France
    • Development and monitoring of the marketing roadmap
    • Performing benchmarks and creating and managing the website
    • Creation, management, and optimization of Ads campaigns
    • Monitoring and optimization of the conversion funnel and performance
    • Content creation for engagement on Instagram and TikTok
  • Edge Consulting
    Project Management Consultant
    January 2024 - July 2024 (6 months)
    Paris, France
    • Coordination of IT service providers to ensure the smooth running of a patch management project
    • Monitoring the creation and integration of new IT infrastructures
    • Creation of key documents (RACI, communication plan, risk monitoring)
    • Time and resource management

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Education

  • Master in International Digital Project Management
    AEI International School UPEC
    2023
    Master 2

Certifications

  • Google Project Management
    Google
    2025
  • Data Science & Analytics
    HP
    2023

Skill set

Categories