Freelancer profile translated to English.
Back to original languageAbout Maria
From administrative assistant to digital marketing specialist: My story 📖✨
Have you ever felt that something in your life isn't quite fulfilling? 🤔
That's how I felt in my role as an administrative assistant at a law firm: surrounded by papers, reports, invoices, and piles of Excel spreadsheets. It was a stable job, but… monotonous, and honestly, a little boring. 🙃
However, there was something that did spark my interest: talking to clients, especially those new freelancers and entrepreneurs who arrived full of dreams and projects. ✨
Listening to their stories, seeing their enthusiasm, and supporting them as they fought to make their businesses succeed inspired me deeply.
But it also made me think:
💭 "I would do this… I have this idea… what a great strategy it would be to do that other thing…"
Without realizing it, I was already doing marketing without even knowing it! It was at that moment that something inside me awakened. "It's time for a change."
I knew I had to bet on what I was truly passionate about, so I decided to turn my life around and dive headfirst into the world of digital marketing. I started with a degree in Digital Marketing and SEO, complementing it with two key courses: Web Developer for E-commerce and Fundamentals of Marketing and Social Media.
Currently, I am further expanding my knowledge with a master's degree in Digital Marketing and Artificial Intelligence.
Now that you know me a little better, I'd be delighted to collaborate with you, always giving my best and contributing fresh and creative ideas.
And now I address you, new entrepreneur and owner of your own business. I perfectly understand the challenges you face daily on your path to your dreams. Therefore, I'd be delighted to offer you my support so you can achieve them and make your business take off.
Spanish
Native or bilingual
Can work on-site
Madrid (up to 50km)
Experience
- Gestoría Campos S.LAdministrative AssistantPUBLIC SECTORJanuary 2016 - January 2023 (7 years)Madrid, SpainAs an Administrative Assistant, I played an essential role in supporting the company's daily operations.My experience included the following key responsibilities:-Document Management{ Organization and Filing: I was responsible for managing and filing documents, ensuring their efficient organization and easy access for the team.-Customer Service{ Direct Interaction: I provided personalized customer service both in person and via phone and email, effectively resolving their inquiries and offering detailed information about our services.-Administrative Support{ Report Preparation and Coordination: I assisted in preparing reports, managing schedules, and coordinating meetings, ensuring all activities ran smoothly and on time.-Data Handling{ Update and Maintenance: I entered and updated information in databases, ensuring data accuracy and confidentiality, which is crucial for information integrity.-Basic Accounting{ Financial Management: I performed basic accounting tasks, such as invoice management and account reconciliation, working closely with the accounting department to ensure financial accuracy.-Effective Communication{ Interdepartmental Cohesion: I fostered clear and effective communication between different departments, ensuring team cohesion and overall smooth operation.My experience as an Administrative Assistant allowed me to develop exceptional skills in organization, attention to detail, responsibility, and time management.
- FreelanceSEO Consultant specialized in strategic websitesSOFTWARE PUBLISHINGFebruary 2024 - Today (2 years and 6 months)Madrid, SpainAs a Freelancer, I perform various tasks:-Strategic web design-SEO for Google and AI-generated responses-Personalized digital marketing strategies-Optimized content for website blogs-Landing pages for conversion.I also collaborate with other industry professionals on various projects, both small and medium-sized.
- Agencia Xpandex MadridDigital Marketing InternshipSOFTWARE PUBLISHINGOctober 2024 - Today (1 year and 10 months)Madrid, SpainI am currently doing an internship at the digital marketing agency Xpandex.My current responsibilities include:-Document Management ⟶ I organize and manage documents, as well as the schedule and client appointments.-Report Generation ⟶ I create reports for each website we build for our clients, as we collaborate with the government on the "my digital kit" program, which covers advertising compliance, domain ownership, and evidence collection.-Invoice Creation ⟶ I am responsible for creating and modifying invoices for each client.-Web Design and SEO Optimization ⟶ We design and create websites, ensuring they are well-positioned in search engines, providing support when needed. We use WordPress and Elementor.In addition to all this, I am also responsible for training new interns, as I have been with the agency the longest. This task allows me to foster teamwork and continue learning.
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Education
- Master in Digital Marketing and Artificial Intelligence (Currently Studying)Serpha Campus2025Master en Marketing Digital e Inteligencia Artificial (Estudiando actualmente) MÓDULO 1. Fases de un Plan de Marketing Digital, todo lo que necesitas saber para convertirte en un especialista digital. MÓDULO 2. Social Media Strategist y Estrategia de Marketing de Contenidos MÓDULO 3. Diseño Web con WordPress MÓDULO 4. Creación de contenidos digitales, diseño gráfico y audiovisual aplicado al Marketing Digital. Uso de herramientas digitales con inteligencia artificial MÓDULO 5. Posicionamiento SEO Avanzado. Técnicas efectivas de SEO con herramientas con y sin IA MÓDULO 6. Copywriting para Redes Sociales, anuncios, páginas web y campañas de Email Marketing MÓDULO 7. Publicidad en Redes Sociales. Cómo crear estrategias y campañas de pago en Redes Sociales MÓDULO 8. Google Ads y Youtube Ads MÓDULO 9. Email Marketing, Funnels de Venta y Project Management MÓDULO 10. Google Analytics 4. Analítica y Medición MÓDULO 11. Desafíos de implementación de metodologías y procesos de trabajo MÓDULO 12. INTELIGENCIA ARTIFICIAL APLICANDO AL MARKETING DIGITAL
- Higher Professional Training in Digital Marketing and SEOAlaconFormación Madrid2024Formación profesional grado medio en Marketing UNIDAD DIDÁCTICA 1. CONCEPTUALIZACIÓN DEL MARKETING DIGITAL UNIDAD DIDÁCTICA 3. POSICIONAMIENTO ORGÁNICO: SEO UNIDAD DIDÁCTICA 4. SEM: PERFORMAN MARKETING UNIDAD DIDÁCTICA 5. INBOUND MARKETING UNIDAD DIDÁCTICA 7. GESTIÓN DE LA ATENCIÓN AL CLIENTE EN SOCIAL MEDIA UNIDAD DIDÁCTICA 8. EMAIL MARKETING UNIDAD DIDÁCTICA 9. E-COMMERCE UNIDAD DIDÁCTICA 10. COPYWRITING
Certifications
- Advanced SEO Technical Course CertificateWebPositer Academy2025
- Specialization Certificate Artificial Intelligence & Productivity.Google Academy2025