About Maria Eduarda
Portuguese
Native or bilingual
English
Conversational
Experience
- Colgate-PalmoliveKey Account ExecutiveJanuary 2024 - Today (2 years and 5 months)• ● Strategic management of the Cash & Carry channel across the states of AL, PB, PE, and RN.• ● Critical analysis of Market Share and monitoring of consumer trends to ensure product relevance at the Point of Sale (POS).• ● Management of Sell-in and Sell-out KPIs, providing detailed feedback to adjust commercial and marketing strategies.
- Johnson & JohnsonMarket & Sales AnalystJanuary 2019 - January 2024 (5 years)Managed strategic accounts, focusing on performance analysis and achieving distribution and visibility targets. Directly responsible for screening, organizing, and classifying market data. Ensured that global company guidelines were accurately applied to regional analyses, maintaining high standards of data integrity and accuracy.
- Coca-ColaKey Account AnalystJanuary 2017 - January 2019 (2 years)• ● Monitored key accounts and analyzed market execution compliance.• ● Organized and categorized complex databases, evaluating the quality and relevance of results to support strategic decision-making.
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Education
- Bachelor's DegreeUNICAPBachelor's Degree
- MBAUPEMBA