María Rojas

Creator of Mocksylab – Educational platform about graphic design and artificial intelligence Since June 2025 I have developed Mocksylab as a space for training and reflection on graphic design, creative processes and artificial intelligence. I have published more than 45 original articles, structured to accompany entrepreneurs, designers and curious people in the visual world from a human, strategic and accessible perspective. At Mocksylab I combine narrative, pedagogy and creative direction to translate complex concepts into useful and emotionally connected content. I also manage the affiliate marketing strategy, editorial planning and the creation of educational resources in various formats (text, voice, video).

Founder and director of Awaken Visual – Graphic design studio with a strategic and human approach Since 2022 I have directed Awaken Visual, a studio specializing in branding, editorial design, packaging and promotional material. My role is not to design, but to translate complex needs into clear processes, accompany clients with empathy and sustain the business with strategic vision. I coordinate creative teams, structure value propositions, detail deliverables and requirements, and manage each project with transparency and care. At Awaken Visual, design is not just visual: it is an experience that seeks to connect, order and transform. I have worked with clients from multiple industries, facing contexts of high competition and unfair arbitrations, without losing dignity or clarity. My approach combines creative direction, emotional communication and commercial structure.

Freelance content writer on Fiverr – Specific written communication projects During 2022 and 2023 I worked as a freelance writer on Fiverr, developing content for blogs, presentations and promotional materials in Spanish and English. Although it was a brief stage, it allowed me to refine my ability to adapt the tone and structure according to the audience, deliver clear and functional texts, and manage projects on high-turnover platforms. This experience strengthened my ability to communicate complex ideas in an accessible way, work with international clients and sustain deliveries in tight times. Today I do not exercise that role, but I recognize it as part of my journey as a strategic communicator.