About Maria
Spanish
Native or bilingual
French
Conversational
Portuguese
Conversational
English
Conversational
Catalan
Basic
Experience
- VAL SupplementsE-commerce & Growth Manager – USA Market ExpansionE-COMMERCENovember 2025 - Today (7 months)Comprehensive management and scaling of e-commerce (Shopify) in highly competitive international markets (USA and Mexico), leading the 360º digital strategy to maximize profitability and customer acquisition.
- ConforamaOrder, incident, and customer service managementFebruary 2024 - Today (2 years and 4 months)Madrid, SpainEfficient management and coordination of the order process, from receipt to delivery, to maximize customer satisfaction.
- La PortegnaE-commerce ManagerNovember 2019 - February 2023 (3 years and 3 months)Madrid, SpainCompany focused on selling accessories such as handmade footwear and fashion accessories in Spain. Currently with a physical presence in London, Palma de Mallorca, and Madrid, and distribution worldwide. - Management and design of the company's two e-commerce sites (UK and Spain/Worldwide) using the Shopify CMS platform. Development of sales arguments, stock, promotional texts and banners, etc. - Creation of SEM commercial and marketing strategies in Google Ads and their subsequent monitoring and improvements. Analysis and implementation of SEO strategies to improve the website's organic positioning and boost sales. - Stock control in points of sale and comprehensive management of the main warehouse and transfers between the three physical stores. - Definition and monitoring of KPIs. - Development and implementation of automation flows and newsletters. - Definition and implementation of SKUs for all inventory. - Supervision of online orders and resolution of incidents, logistical problems, exchanges, returns, and refunds. - Comprehensive management of marketplaces and wholesale sales. - Constant market analysis to identify new strategies and products. Some data: Online channel revenue in 2022 increased by 200% compared to 2019, and total orders grew by 127%.
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Education
- Relaciones Laborales y Recursos Humanos, Relaciones laborales y RRHHUniversidad Rey Juan Carlos2016Relaciones Laborales y Recursos Humanos, Relaciones laborales y RRHH