Maria Belen C.

Led end-to-end design of marketing campaigns across digital channels, with a focus on brand storytelling and conversion. Specialized in UX/UI and web design for product experiences, creating design systems and optimizing user journeys through A/B testing. Created content strategies aligned with business goals, SEO, and performance marketing. Collaborated cross-functionally to maintain brand consistency and drive creative impact at scale.

Led the creation of corporate branding strategies, including visual identity, design systems, and brand guidelines. Directed art and design for digital content across social media, ensuring alignment with brand tone and objectives. Designed UX/UI for web and product interfaces, delivering consistent user experiences across platforms. Produced and edited videos and animations to enhance brand storytelling and engagement.

Black Remedy. Barcelona 2018 - 2021 .

Led art direction and developed corporate and product branding strategies across print and digital platforms. Designed packaging, editorial materials, and web assets with a strong focus on brand identity and consistency. Created visual content for social media, including photo and video editing, to enhance brand presence and engagement. Delivered creative design solutions for the company's restaurants, aligning with the overall brand experience.