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Marguerite DiarraMD

Marguerite Diarra

Marketing and Digital Communication Consultant

€300/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Marguerite

Currently E-commerce Manager for a luxury brand. I offer my freelance services in various sectors, including fashion, beauty, and others.

Motivated, dynamic, and creative, I am looking for innovative projects.

Specializing in digital, I would like to offer you my expertise in this sector.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • BETTINA VERMILLON
    E-commerce
    FASHION AND COSMETICS
    January 2022 - July 2023 (1 year and 6 months)
    Paris, France
    Creation of marketing and digital communication strategy. Activation of natural and paid referencing.
    Implementation of new tools to improve the sales. Management of different acquisition channels: Meta, Google Ads and Snapchat.
    Management of the online catalog, launch of new collections. CRM management on Hubspot.
    Management of shooting photo for the website.
    Analysis & reporting of sales
    Improvement of customer experience
    SEO Marketing Web Marketing Strategy Digital Communication E-commerce CRM Social Media Google AdWords Facebook Marketing Facebook Ads Google Ads TikTok Ads Digital Strategy
  • UZIK
    Digital & Social Media Project Manager
    DIGITAL AND IT
    June 2021 - December 2021 (6 months)
    Paris, France
    Brand : Maison Margiela Fragrances, Azzaro, Prada... Monitoring, benchmarking, tracking new trends, managing the Maison Margiela Fragrance Instagram account (200k+ followers).
    Management of shootings for ads. Web and social media analysis Communication with influencer section to organize social media post. Collaboration with internal to produce social media content. Creation content with DA team
    Social Media 360° Communication Digital Marketing Digital Strategy Project Management Content Creation Data Analysis
  • Marguerite D
    Digital Marketing Consultant
    FASHION AND COSMETICS
    January 2021 - Today (5 years and 5 months)
    Paris, France
    Website creation on Shopify & Wordpress
    Creation of communication strategy
    Social media management (Facebook, Instagram, Snapchat, Tik Tok..) Market research
    Content creation (visuals, flyers, business cards...)
    Press kit creation
    Reporting & Results Analysis
    Social Media Social Media Communication Marketing Website Creation Google AdWords Google Analytics Communication Strategy Reporting Hubspot CRM Project Management

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Education

  • MBA Digital Marketing & Business
    Efap
    2021
    Activités et associations : - Battle avec l'entreprise Borne Recharge Service - Hackathon de 36 heures avec plus de 150 étudiants sur le thème du développement durable et la RSE. - Digital Battle avec Le Musée en Herbe - Visionary Day en partenariat avec Microsoft, 11 experts du secteur dont @Ericbriones (#Luxe & #Résilience) @EmmanuelVivier co-fondateur du Hub Institute ( #NextEconomie) et bien d'autres encore.Activités et associations : - Battle avec l'entreprise Borne Recharge Service - Hackathon de 36 heures avec plus de 150 étudiants sur le thème du développement durable et la RSE. - Digital Battle avec Le Musée en Herbe - Visionary Day en partenariat avec Microsoft, 11 experts du secteur dont @Ericbriones (#Luxe & #Résilience) @EmmanuelVivier co-fondateur du Hub Institute ( #NextEconomie) et bien d'autres encore. Le MBA DMB est une formation spécialisée dans le marketing digital dirigée par @VincentMontet. Rattaché à l'EFAP, le MBA est en partenariat exclusif avec @Microsoft et avec le @HubInstitute, un Think Tank Digital basé à Paris, qui accompagne les grandes entreprises dans l'accélération de leur transformation digitale. Le MBA Digital Marketing et Business est classé n°2 en France ! Création d'un livre blanc pour l'entreprise Borne Recharge Service Transformation digitale Veille digitale Design thinking (formation de 3 jours) Transformation communication et pub Google Analytics Code (HTML, CSS, JAVA SCRIPT) Gestion de projet Introduction économie digitale SEO/ KPI/ SEA Data science et Data viz E-mailling et relation client E- Commerce Mobile Strategy & UX Community Management

Certifications

Skill set (29)

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