About Margot
French
Native or bilingual
Experience
- Koala interactiveTraffic & Social Media ManagerENTERTAINMENT AND LEISUREJanuary 2022 - January 2025 (3 years)Paris, France
- Management of programmatic & display campaigns
- Management of Google Ads, Meta & Snapchat campaigns
- Monthly / Weekly reporting
- Tracking tool management
- Performance monitoring and optimizations: ROI / Lead / Traffic / ROAS
- Budget management and planning for the month and year
- Regular A/B testing of landing pages
- ResoneoSEA ConsultantDIGITAL AND ITJanuary 2020 - January 2022 (2 years)Paris, France
- Account management in the following sectors: Ready-to-wear / Insurance / NGOs
- Creation, management, and optimization of SEA and SMA levers
- Implementation of client strategy and management of commercial operations
- Daily campaign management (results monitoring, optimizations, budget tracking)
- Creation of personalized weekly & monthly reporting: recommendations and action plans
- Performance-based campaign management: ROI / ROAS
- iProspect dentsuSEA Project ManagerDIGITAL AND ITJanuary 2018 - January 2020 (2 years)Paris, France
- Account management in the following sectors: Beauty & Entertainment
- Team management (5 people) in pairs
- Creation, management, and optimization of SEA and SMA levers
- Implementation of client strategy and management of commercial operations
- Daily campaign management (results monitoring, optimizations, budget tracking)
- Performance-based campaign management: ROAS / Lead / ROI
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Education
- MASTERSUPDEWEB2016MASTER
- BACHELOR COMMUNICATIONPPA (Pôle Paris Alternance)2014BACHELOR COMMUNICATION