About Margot
English
Native or bilingual
Spanish
Native or bilingual
French
Native or bilingual
Catalan
Basic
Experience
- La raiponse.org - ONG - Accélérateur d'Initiatives PositivesAccelerator of Positive Initiatives, Ad Grants/SEA account managementCIVIC AND SOCIAL ORGANIZATIONSNovember 2019 - Today (6 years and 7 months)As ecological and social problems intensify, more and more positive initiatives emanate from actors in the associative, economic and citizen sectors ✊Due to a lack of skills and resources, these change-makers unfortunately often do not obtain the visibility they deserve. It is difficult for them to be heard and flourish in this digital hubbub.Within the association de la raiponse, our mission is to increase the visibility of positive initiatives within search engines, and accelerate their speed of development ⏫🌏We have created a set of solutions, from digital content to train change-makers, personalized services (SEO, SEA, Ad Grants), to the development of new systems to value change-makers in search engine algorithms 💻Our goal is to allow change-makers to publicize their projects, find new beneficiaries or volunteers, increase their donations or even their sales of products or services ✨We are a small collective of 15 people, spread across the 4 corners of the globe and operating in holacracy (opal) and self-management 👫🏼The association de la raiponse is the 1st French-speaking referrer for change-makers.Find out more at https://la-raiponse.org.
- Envie Autonomie - Coopérative - Matériel médical reconditionnéSEA referencing strategy & Ad Grants campaignsMEDICALJanuary 2020 - Today (6 years and 5 months)- Obtaining the Google Ad Grants grant- Development of the SEA (Ad Grants and Adwords) referencing strategy in order to generate online pre-reservation requests for their products- Launch and continuous optimization of campaigns on the Google search network- Implementation and maintenance of tracking- Landing page optimization advice- Support after the redesign of their website
- Fédération Aide & Soins à Domicile (FASD) - ONG - Accompagnement vers l'autonomieSEA referencing strategy & Ad Grants campaignsHEALTH AND WELLNESSNovember 2021 - June 2022 (7 months)- Re-activation of their Google Ad Grants account- Development of the global and regional entity Ad Grants (SEA) referencing strategy- Launch and continuous optimization of campaigns on the Google search network- Implementation and maintenance of tracking- Landing page optimization advice- Knowledge sharing for internalizing the management of their account
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Education
- Master Marketing & CommunicationNEOMA Business School (Rouen)2017