Margot Courtais

Inomad is a platform that connects students with companies having specific, short-term needs.

The idea: to democratize freelancing among young people, by focusing on their motivation and skills rather than their "paper" experience in a world where entrepreneurship and freelancing are becoming the norm rather than the exception.

As Communication Director, I manage the entire brand and content strategy for the project:

📱 Definition of brand identity and positioning

✍️ Content strategy and creation (social media, brand storytelling)

🎯 Communication to our two target audiences (students and companies), with adapted messages and tones for each

🚀 Participation in strategic decisions as co-founder

This project allowed me to put into practice, at the scale of a real company, everything I offer my clients as a freelancer: communication designed as a real growth lever, not just as a "presence" on social networks.

Freelance for CorpsTech Formation since October 2024, I manage the company's entire content strategy: defining the editorial line, building and monitoring the editorial calendar, creating content (including video editing), and designing the newsletter. This ongoing collaboration allows me to manage content production in its entirety, from strategy to execution.

At microDON, I managed digital communication from A to Z: from creating visual and editorial content to distributing it on social media, including complete newsletter management (writing, formatting, sending schedule) and conducting interviews to highlight the company's initiatives and voices.

A cross-functional mission that allowed me to develop a global vision of content strategy, from conception to distribution.