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Margot BarbutMB

Margot Barbut

Graphic Designer | Logo, Visual Identity, Branding

€500/day
3 projects
Paris, FR
8-15 years

Average response time: 24 hours

Freelancer profile translated to English.
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About Margot

👉 You need a strong, coherent, and memorable identity.
👉 You need to make a good impression on your clients and partners.
👉 You need to assert your uniqueness to convince and retain.
👉 You need clear and aligned materials.
👉 You need expert support, combining strategic vision and creative execution.

You've come to the right place. 🌟

🎯 My Mission

In an increasingly saturated brand landscape, it's essential to capture attention, build connections, and embody lasting uniqueness.

I redefine your identity with precision and impact, making it generate preference, strengthen your credibility, and set you apart in the long run.

For over 10 years, I've been supporting brands, startups, institutions, and entrepreneurs with an approach that blends strategy, art direction, and execution to create clear, coherent, and meaningful visual universes.

✍️ What I Do:


**Visual Identity & Branding**: Logos, redesigns, graphic territory...

**Graphic Charter & Visual System**: Usage rules, variations, kits...

**Art Direction & Visual Storytelling**: Mood boards, brand universes...

**Web Design & Digital Assets**: Websites, newsletters, banners, social media...

**Publishing & Print Assets**: Annual reports, white papers, brochures, portfolios...

**Events**: Badges, banners, invitations, trade shows...

**Packaging**: Packaging, labels...

**Signage**: Window graphics, directional signs...

**Templates & Custom Kits**: Canva, Google Slides, PowerPoint...

✅ In Numbers and Trust:

200+ clients supported
50+ visual identities created
2 Awards (Gold & Silver)

They trusted me: Auchan, Saint-Gobain, Lacoste, AXA Climate, SNCF, Capgemini, ICADE, FNAC-DARTY, Nexans, AP-HP, RATP...

Partner agencies: Strike, Orès Collective, Bradford, Panacee...

📩 Feel free to contact me!
  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Sable Noir
    Co-Founder & Art Director
    CONSULTING AND AUDITS
    January 2020 - Today (6 years and 6 months)
    Paris, France
    Expertise:Art direction, visual universe design, graphic design, and brand storytelling. Building unique and coherent identities for brands, institutions, and project leaders.

    Approach:A blend of strategy, aesthetics, and emotion. Active listening, deep understanding of challenges, impactful and sensitive visual translation.

    Key Skills:
    • Global art direction;
    • Visual identity & branding;
    • Visual storytelling;
    • Graphic charter creation;
    • Visual campaign design;
    • Creative project management;
    Branding Logo Design Visual Identity Art Direction Storytelling
  • Marquer immobilier
    Visual Identity Creation
    REAL ESTATE
    May 2026 - June 2026 (1 month)
    Annemasse, France
    Support in transforming a local real estate agency into an established brand with a clear, visible, and consistent positioning across all touchpoints.
    • Briefing support to clarify positioning
    • Semi-marketing benchmark for positioning
    • Definition of brand territory and art direction
    • Logo and visual identity design (digital, print, signage, window graphics, interior design)
    • Setup of the brand center and visual identity guidelines on Canva Pro and training for the client team
    Branding Logo Design Visual Identity Art Direction Canva
  • PSG
    Art Direction and Event Visual Identity
    SPORTS
    March 2026 - March 2026
    Paris, France
    Support in creating an internal event visual identity to celebrate employees while respecting the graphic codes and standards of the PSG brand.
    • Study of the client brief and PSG's graphic charter
    • Definition of the art direction for the event scenography
    • Creation of mockups and 3D model styling
    • Application of the visual identity to badges, signage, and scenography elements
    Context: Tender with a Parisian event agency
    Branding Visual Identity Logo Design Graphic Design Scenography

Reviews

5.0

Out of 3 ratings

F

Freddy

Freddy

Reviewed on 3/4/2024

Constructive discussions that led to the project's completion.
EnéaE

Enéa

Enéa Audouin

Reviewed on 1/30/2024

Margot greatly helped us in defining our branding strategy and then in implementing a visual identity adapted to our product. I recommend her.

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Education

  • BTS Visual Communication, Option Publishing / Advertising / Graphic Design
    Campus Fonderie de l'Image
    2011
  • BTS Spatial Design
    École Duperré Paris
    2009

Skill set

Categories