Freelancer profile translated to English.

Description

Hello 👋

After experiences in marketing/communication in large groups (Guerlain, Hermès, AXA), I now support brands or entrepreneurs as a freelance Content Manager.

I can help you structure your social media communication and develop your editorial strategy, while directly producing the necessary content, alone or in collaboration with other service providers (freelancers, agencies...).

📱CONTENT MANAGEMENT / COMMUNITY MANAGEMENT:

- Social media audit & strategic recommendations

- Graphic charter creation/modification support

- Content strategy development

- Editorial planning development

- Content production and publication (visual creation/video editing/description writing)

- Community animation (responses to comments and private messages)

- Monitoring

- Reporting

Feel free to contact me to discuss your projects and build a tailor-made support together! 🙂

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 10km)

Liberté Digitale
Social Media Manager
EDUCATION AND E-LEARNING
April 2023 - Today (3 years and 2 months)
Liberté Digitale is the first French online program that supports women in starting a freelance community management career.
A support program created by Justine Roy (@jutoune on Instagram)

- Participate in the development of the digital strategy
- Develop an ambitious editorial calendar for different accounts and platforms
- Coordinate and manage various service providers (media agency, editors, copywriters, ...)
- Schedule and publish content
- Create and edit content for social media (Posts, Reels, Stories, ...)
- Animate and manage the community on various social networks
- Conduct global and competitive monitoring to identify relevant content formats and ideas
- Analyze performance and optimize strategy

- Organize events (conference day for Liberté Digitale students / Team Building day for the Liberté Digitale team): venue research and booking, sales page creation for ticketing, service provider management, merchandise ordering,...
Vizeo & Co (Alex Vizeo)
Content Manager
EDUCATION AND E-LEARNING
June 2022 - August 2023 (1 year and 3 months)
Paris, France
▪️Develop an editorial strategy
▪️Develop editorial calendars
▪️Manage and track content creation schedules with the CEO and video editor
▪️Create, write, and publish posts and stories on various networks
▪️Respond to community requests and manage various social networks daily
▪️Break down long-form content into short-form content (Reels, podcasts) and brief the editor
▪️Write monthly performance reports to analyze the impact of implemented actions.
▪️Monitor trends and platform feature evolution
Axa
Marketing & Communication Officer
BANKING AND INSURANCE
June 2020 - April 2022 (1 year and 11 months)
Luxembourg, Luxembourg
▪️Participate in the development of national online and offline media campaigns
▪️Create sales materials (posters, flyers, digital ads) and write customer mailings
▪️Be the marketing guarantor for company projects and conduct training for distributor networks
▪️Implement local marketing actions to boost and support distributor networks
▪️Develop engaging content: blog posts, sales pages, social media posts and stories