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Margaux J.MJ

Margaux J.

Hotel Marketing | Visibility & Direct Bookings

€400/day
Paris, FR
3-7 years
Community Management
Google Ads
CRM
Social Media
Print Graphic Design

Average response time: 1 hour

Freelancer profile translated to English.
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About Margaux

With over 9 years of experience in hotel marketing and having supported over 100 hotels in France, Belgium, and Portugal, I have developed a concrete, on-the-ground understanding of the marketing challenges faced by independent establishments.

I focus on online visibility, direct bookings, customer loyalty, community management, and visual identity. Each support plan is tailored to the establishment's priorities and reality.

Today, I work as an independent consultant with a simple goal: marketing actions that have a direct impact on your business.
Hotel industry
Consulting and Audits
Social Networks
Catering

  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

  • Portuguese

    Conversational

Remote only
Primarily works remotely

Experience

  • DoYield
    CSM Director
    HOSPITALITY
    January 2024 - November 2025 (1 year and 10 months)
    Paris, France
    - Management of DoYield client onboardings
    - Execution and supervision of strategic audits
    - Definition of short, medium, and long-term client action plans
    - Monitoring and optimization of performance for a portfolio of 120 hotels
    - Internal coordination between the marketing department and the CSM team to ensure project progress and performance
    - Leading client meetings: presenting results, negotiating budgets, projecting future actions
    - Training and supporting the CSM team on marketing tools and concepts for effective implementation between internal teams and clients
    - Management of a team of 2 people, including organization, mission tracking, and KPI definition
    Social Media SEA Audit Marketing Strategy CRM
  • DoYield
    Communication Manager
    HOSPITALITY
    April 2022 - January 2024 (1 year and 9 months)
    Paris, France
    - Management and animation of social media for a portfolio of 30 hotels
    - Definition of the communication strategy and department objectives
    - Management of a team of up to 6 people, including organization and coordination of tasks for 120 hotel clients
    - Creation of print materials and execution of targeted newsletter campaigns
    - Training and support of teams on tools and best practices
    Print Graphic Design Social Media Communication Strategy CRM Photo Shoot
  • DoYield
    Marketing & Communication Project Manager
    HOSPITALITY
    December 2021 - April 2022 (4 months)
    Paris, France
    - Management and animation of social media for a portfolio of 50 hotels
    - Community management and communication with influencers
    - Creation of print materials for hotels
    - Execution of targeted newsletter campaigns
    - Analysis of social media performance and transmission of results to clients
    Social Media Print Graphic Design Community Management CRM Influencer Marketing
Check out Margaux's experience

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Education

  • Master - Hospitality Administration/Management
    Vatel Brussels
    2021
    Marketing & Stratégie digitale

Skill set

Branding
Customer Segmentation and Analysis
Customer Relationship Management (CRM)
Digital Marketing
Marketing Analytics
Marketing and Communications Planning

Categories