You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Margaux GiuaMG

Margaux Giua

Communication Consultant | Social Media

€490/day
2 projects
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Margaux

I structure and activate your brand's communication to generate visibility, credibility, and growth-oriented acquisition.

→ Do you have a good product but no time to structure your communication?
→ Are you already communicating, but not seeing results?
→ Are you everywhere without a clear direction?

My name is Margaux, a senior 360° communication consultant.

After +10 years in demanding environments (luxury, beauty, lifestyle, wellness), I support brands and founders with their communication strategy and content/brand content strategy: clarifying the message, building a coherent editorial line, and publishing with a simple system (formats, editorial calendar, process, KPIs) to generate visibility, credibility, and acquisition.

My method: Audit → Strategy → Deployment → Growth

Depending on your needs, I intervene from **audit to deployment**:
  • Positioning, key messages, editorial pillars, content architecture
  • Social media strategy + community management (management & optimization): publication, iterations, KPI reporting
  • Copywriting / ghostwriting (LinkedIn posts, newsletters, video scripts, sales pages)
  • Influencer marketing & partnerships (strategy, selection, outreach, briefs, performance tracking)
Some results:
+40K followers in 4 months on TikTok (videos up to 1.2M views)
+60K impressions / post on average on LinkedIn
+23K Instagram followers organically + ~1 partnership/month (multi-platform management & activations) for Nostrum Care (health insurance)

They trusted me:
L'Oréal Luxe, Chanel Parfums Beauté, Groupe Chantelle, Cercle Music, Nostrum Care, Inspiration Music & Arts, Brainologist...

My preferred areas:
Health, wellness, beauty, food communication...

👉 Shall we discuss it? I respond in less than 1 hour.
  • French

    Native or bilingual

  • English

    Fluent

  • Italian

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Sanoflore
    Communication Manager: PR, Social Media, Partnerships & Influence
    FASHION AND COSMETICS
    May 2026 - Today (1 month)
    Paris, France
    Sanoflore - Communication Manager: Influence, Social Media, PR & Partnerships

    As a communication consultant, I am supporting Sanoflore, a pioneering certified organic cosmetics brand, for its 40th anniversary campaign.

    My mission:structure and deploy a 360° communication plan to strengthen brand awareness, enhance brand desirability, and support revenue growth.

    Actions:
    Influence
    → Creation and management of a pool of micro and macro beauty influencers to ensure constant social media presence, introduce products, and engage advocates capable of anchoring the brand in new communities.

    Partnerships
    → Identification and establishment of strategic partnerships to co-create content aligned with the brand's DNA and enhance its image with qualified audiences.

    UGC
    → Creation of UGC briefs and production monitoring to feed a high-performing advertising strategy.

    Public Relations
    → Creation and follow-up of the press kit in collaboration with the agency, organization of press trips.

    Social Media
    → Development of a cohesive social media communication plan, designed to build brand awareness, foster community, and support campaign highlights.

    Offline Communication
    → Deployment of a metro advertising campaign across 220 stations in Paris and Lyon.

    Results:
    → +2M impressions/month generated via the influencer pool, with an estimated EMV of ~€100K/month
    → +1M people reached through strategic partnerships (2/month)
    → +15% sales on the website after UGC activation in paid media
    → +300 press publications annually
    → ~15M estimated contacts from the advertising campaign across 220 stations
    → +10,000 products distributed during street marketing activities in 4 cities
    → +100K Instagram followers
    Growth Marketing Communication Strategy Partnerships Influencer Marketing Cosmetics
  • Brainologist
    Communication Consultant
    HEALTH AND WELLNESS
    January 2026 - Today (5 months)
    Paris, France
    Brainologist — Editorial Strategy, Content, Partnerships & Growth Hacking

    As a communication consultant, I am currently supporting Brainologist, a health brand, in structuring its 360° communication.

    Objective:Establish a strong brand presence on social media, capable of increasing awareness, educating its audience, and creating engagement around topics not yet widely discussed in the public sphere: memory, stress, sleep, mental energy, cognitive load, prevention.

    Actions:
    → Audit of existing communication and clarification of editorial positioning.
    → Definition of multi-platform content strategy: Instagram, LinkedIn, TikTok, Pinterest.
    → Development of the monthly communication plan in line with business highlights and seasonal events.
    → Development of a partnership strategy with aligned brands, experts, and creators.
    → Recommendations for co-founder keynotes to better embody the brand on LinkedIn.
    → Structuring communication designed to support desirability, credibility, and organic growth.

    Results:
    → +3 partnerships/month on average.
    → An enriched content calendar thanks to targeted and strategic partnerships.
    → A better-embodied and more identifiable brand in its messaging.
    → Expert health topics transformed into an accessible and desirable brand territory.

    What this mission allowed me to do:
    Work on the communication of a brand at the intersection of health, wellness, and education, with a real challenge: making a complex subject understandable, credible, and attractive.
    Social Media Communication Strategy Partnerships Influencer Marketing Growth Hacking
  • Cercle
    Communication Consulting / PR
    CULTURE
    April 2025 - June 2025 (2 months)
    Paris, France
    Global Communication & Public Relations Support - Cercle

    I supportedCercle Musicwith communication & PR support on two strategic fronts, at the heart of a high-visibility international initiative:
    1. The announcement ofCercle Festival 2026
    2. TheCercle Odysseytour

    Objective:Ensure clear, coherent, and highly operational communication among all stakeholders, while maximizing media coverage and the quality of public statements.

    Actions
    1) Communication & PR - Cercle Festival 2026
    → Primary point of contact for French & International PR agencies: coordination, information sharing, regular follow-up.
    → Strategic advice: recommendations, message structuring, communication planning.
    → Implementation of the system: agency briefs + PR calendar / editorial retroplanning.
    → Preparation/optimization of tools: review & validation of press releases, copywriting of arguments and message variations, press kits, Q&A, artist bios.
    → Updating and maintaining shared documents: press kits, planning, retroplanning.

    2) Public Relations Support - Cercle Odyssey
    → Coordination of communication and PR during/after the tour (Mexico City, Los Angeles, Paris).
    → Time to Action monitoring: deadline management, coordination of actions to be taken, follow-ups (agencies + partners).
    → Guest list management: table updates, partner coordination, follow-ups, e-ticket distribution.
    → Coordination of press/artist/spokesperson interviews: logistics, contact, briefing, follow-up.
    → Monitoring and compilation of press coverage related to the tour.

    Results
    → A secure and smooth PR system, despite the complexity of multi-country, multi-stakeholder, multi-deadline coordination.
    → Cercle Odyssey: +150,000 attendees across all concerts.
    → Strong international media coverage.
    → Harmonized messages and tools.
    Communication Consulting Public Relations Communication Communication Strategy Consulting Communication Manager

Reviews

5.0

Out of 2 ratings

ManonM

Manon

Community Manager TikTok - com by MT

Reviewed on 4/20/2026

I had the opportunity to work with Margaux on an urgent audit mission for a dietary supplement brand. Margaux made herself available and delivered a communication audit in record time: her expertise as a consultant allowed my client to reassess their social media communication and adopt best practices for the coming months. The big plus: she also helped with the partnership and influence aspects, levers we didn't think we could activate at the time. Her support was very comprehensive, and her social media expertise is undeniable. I recommend Margaux for her kindness, her time, and her expertise.
MarwynM

Marwyn

Consultante communication - Marwyn Leriche

Reviewed on 3/13/2026

I contacted Margaux to help me audit the communication of one of my clients. She delivered a very comprehensive audit document, perfectly aligned with the client's issues and objectives, as well as a realistic and immediately actionable communication strategy. She notably brought real value to the partnership and social media aspects, proposing concrete and relevant actions. Margaux was always available to answer our questions and saved this client valuable time. Thanks to her support, they were able to clearly identify the right resources to mobilize for their future projects. I highly recommend Margaux for any communication, social media, influence, or partnership needs.

Recommendations

Clément Le RouxCL
Josephine BonniereJB
AB
+4
Clément Le Roux and 6 other people have recommended Margaux

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Master of Mass Communication
    ECS (European Communication School)
    2017
    Master 2 (M2), Communication, général
  • Master of Mass Communication
    CESACOM
    2015
    Master 1 Communication Globale

Skill set

Categories