Freelancer profile translated to English.
Back to original languageAbout Margaux
I help you create a solid and irresistible communication strategy to become the leader in your field through an impactful brand image and content that converts.✨
With me, you'll review your strategy from A to Z:
✓ Audit of your online presence.
✓ Marketing strategy: target audience, positioning, visual identity, personal branding.
✓ Levers to activate: content creation, comprehensive social media strategy, website or sales page optimization, offer launch, email marketing, etc.
Here's what I include in my support:
✓ Access to my WhatsApp 24/7, 5 days a week for any questions.
✓ 1-hour 1-on-1 coaching per week for 3 to 6 months depending on your needs.
✓ Access to a comprehensive Notion workspace where we can work on your entire strategy.
___
I've had the chance to work with very different companies in the natural health, cosmetics, tourism, type 1 diabetes, video, and fire safety sectors.
Shall we discuss your project during a discovery call? 📞
See you soon!
French
Native or bilingual
English
Fluent
Spanish
Fluent
Can work on-site
Castres (up to 50km)
Experience
- Margaux ButturiniMarketing and Communication ConsultantNovember 2021 - Today (4 years and 8 months)Castres, FranceI help you create a solid and irresistible communication strategy to become the leader in your field through an impactful brand image and content that converts.With me, you'll review your strategy from A to Z:✓ Audit of your online presence.✓ Marketing strategy: target audience, positioning, visual identity, personal branding.✓ Levers to activate: content creation, comprehensive social media strategy, website or sales page optimization, offer launch, email marketing, etc.Here's what I include in my support:✓ Access to my WhatsApp 24/7, 5 days a week for any questions.✓ 1-hour 1-on-1 coaching per week for 3 to 6 months depending on your needs.✓ Access to a personalized Notion workspace where we can work on your entire strategy.___I've had the chance to work with very different companies in the tourism, type 1 diabetes, video, and fire safety sectors, as well as in natural health and cosmetics.
- LISIO Web EngagéCommunications OfficerJuly 2024 - January 2025 (6 months)Castres, FranceLISIO improves the online experience for ALL internet users by developing digital inclusion and sobriety solutions & services.→ Personalization of your website's display: adaptation for visual/cognitive/motor impairments, translation into 28 languages, low-bandwidth mode.→ Accessibility & Disability: audit and compliance with RGAA.→ Monitoring your website's carbon footprint.My missions:• Marketing strategy: Analysis of the current situation and digital diagnosis.• Content creation: social media, blog post writing.• Client case study creation: interviews, video editing, or article writing.• Graphic design: sales support tools (POS displays, brochures, sales presentations...), social media visuals.• Creation of the free guide "Integrating Digital Accessibility into Your Tenders": writing, layout, landing page, email sequence, and automation via Hubspot.• Competitive intelligence, market trends.
- SIRIUS BIOCommunications OfficerMay 2023 - July 2024 (1 year and 2 months)Cambounet-sur-le-Sor, FranceSirius Bio, part of the Robertet group, has specialized in sourcing organic essential oils for nearly 30 years. Communications Officer primarily for the Ad Naturam brand (aromatherapy and cosmetics sector):• Digital communication: creation of content for social media, blog, newsletter, website, ads.• Project management for the redesign of the Ad Naturam and Sirius Bio websites (web content writing, graphic and technical briefs).• Competitive intelligence, market trends.• Implementation of a specific marketing strategy and creation of communication plans.• Press relations management, briefing graphic designers, and article writing.• Complete organization and participation in the Natexpo Paris 2023 trade show for Ad Naturam.• Creation of sales support tools (POS displays, sales pitches, press kits, brochures...).
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Education
- BTS TourismLycée Biarritz Atlantique2018✔ Gestion de la relation clientèle touristique ✔ Élaboration d’une prestation touristique ✔Gestion de l’information touristique ✔Culture générale et expression ✔Communication en langues vivantes étrangères LVA : anglais ✔Communication en langues vivantes étrangères LVB : espagnol ✔Communication en langues vivantes étrangères LVC : allemand ✔Tourisme et territoires ✔Parcours de professionnalisation Dossier d'étude sur les Greeters et le tourisme collaboratif : ces guides passionnés qui font visiter leur ville gratuitement
- Bachelor Marketing and CommunicationCOMNICIA Online Business School2022Grâce à ce Bachelor extrêmement complet, j'ai pu acquérir certaines compétences : • Analyser le marché et concevoir une stratégie marketing efficace • Élaborer et déployer un plan de communication et un plan marketing • Créer un site e-commerce complet sur WordPress • Évaluer les résultats du trafic via Google Analytics • Rédiger du contenu performant : social media, articles de blog, presse • Piloter des projets web et évenementiel
Certifications
- First Certificate in EnglishCambridge English Language Assessment (Part of the University of Cambridge)2016
- Marketing HubHubspot2024