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Margarete M.MM

Margarete M.

Marketing & Live Communication Consultant

€640/day
Hamburg, DE
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Margarete

The core of my work is communication with and for people – and for me, that's a matter of the heart. Therefore, I cover all facets of marketing to optimally meet the individual needs of your target audience with tailor-made activities.

With my many years of experience in the trade fair and event industry, I support agencies, medium-sized companies, and corporations as a freelancer for marketing and event management – flexible, solution-oriented, and well-connected.

I grasp complex tasks with an analytical eye and translate them into clear project plans and efficient processes – with a clear goal: to implement your project successfully and effectively.

In collaboration, I integrate quickly, adapt to individual work processes, and work in a partnership at eye level. Trust, cooperative collaboration, and clear communication are essential for me.
  • German

    Native or bilingual

  • English

    Fluent

  • Spanish

    Basic

Can work on-site
Hamburg (up to 50km)

Experience

  • Margarete Meyer
    Marketing & Live Communication Consultant
    February 2016 - Today (10 years and 4 months)
    Hamburg, Germany
    • Consulting, initiation, and execution of marketing measures (online and offline) and brand cooperations
    • Conception, planning, and realization of events; focus: project management, spatial concepts, branding, directing planning including media, trade fair/agency management
    • Optimization of processes and team structures
    • Budget planning, responsibility, and control
    • Team leadership including personnel and resource planning
    Project Management Communication Event Management Strategy Analysis
  • FLEET Events GmbH
    Head of Marketing
    March 2013 - July 2015 (2 years and 4 months)
    Hamburg, Germany
    • Conception, planning, and further development of marketing measures including PR activities and success measurement
    • Conception and realization of sales-relevant customer integrations
    • Marketing strategy, strategic leadership, and positioning of various B2C and B2B trade fair formats
    • Budget responsibility including planning and control
    • Professional and disciplinary leadership of the marketing department
  • FLEET Events GmbH
    Senior Project Manager
    April 2012 - March 2013 (11 months)
    Hamburg, Germany
    • Project management of a specialist symposium for the gastronomy industry
    • Acquisition and support of major clients and cooperation partners
    • Expansion of marketing concepts and implementation of new service packages
    • Development of a trade fair concept including brand development, brand building, and market launch

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Education

  • Diplom-Kauffrau (equivalent to Master of Science in Business Administration), Business Administration
    Humboldt University of Berlin
    2006
    Diplom-Kauffrau, Betriebswirtschaftslehre
  • Vordiplom Betriebswirtschaftslehre (intermediate diploma in Business Administration)
    Otto von Guericke University Magdeburg
    2002
    Vordiplom Betriebswirtschaftslehre

Skill set

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