Freelancer profile translated to English.

Description

Experience in implementing marketing strategies, budget management, go-to-market, project management, creation and launch of digital products and programs, automated email campaigns, Webmarketing content (online - offline), website creation and social media with support (editorial planning), trade marketing for B2B and B2C.

Languages

French
Native or bilingual
English
Fluent
Italian
Fluent

Workplace preferences

Can work on-site

Nice (up to 50km)

SeLoger
Marketing manager
REAL ESTATE
September 2022 - Today (3 years and 10 months)
Aix-en-Provence, France
➤ Project Management (Needs assessment, writing specifications and project planning, establishing the scope of work, project costing and verification of viability and project risk, facilitation and support, support in defining and monitoring deliverables).
➤ Prospecting, Follow-up and Management of a client portfolio (Existing Client).
➤ Design and development of new web products and offers in the real estate market for existing properties - optimization of existing offers (70% of group revenue).
➤ Competitive intelligence and market analysis (benchmark - client studies - reporting)
➤ Digital Marketing (KPI management - product performance monitoring - framing, implementation and monitoring of the new client acquisition plan - design of campaigns and sales animation - design of relational campaigns for B2B (newsletters) - digital communication).
➤ Digital Project and Product Management (Multichannel Marketing - Marketing Strategy - operational marketing)
➤ Market launch, deployment assistance and support for sales forces and strategies. (Go-to-market)
➤ Implementation of sales support tools for managers and sales representatives (with implementation of challenges for sales representatives).
➤ Trade Marketing for our B2B clients (event organization - goodies - window stickers)