You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Marc TapieroMT

Marc Tapiero

Expert E-Commerce // UX // CRM // CRO 🎯

€480/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Marc

👨‍💼 Marc - Conversion Optimization Expert for Shopify Stores 🛍️📈

💼 7 years of experience in e-commerce. Formerly E-commerce Director of Bon Parfumeur (Revenues x5) and General Manager of an e-commerce incubator based in NYC (+5 ventures).

🌎 Excellent knowledge of the DNVB ecosystem in France and the USA

🔎 I am a conversion optimization expert for Shopify stores. I can help you improve your conversion rate and increase your sales using data-based CRO techniques.

📊 My approach is data-oriented: I perform an in-depth analysis of your data to identify patterns and draw cohorts. I use heatmaps to identify areas of your site that need to be optimized to improve your conversion rate.

🎨 I then propose areas for improvement in the UX and UI of your Shopify store, ensuring that the changes made are consistent with your brand and your business objectives. I also monitor changes and set up tags for data mapping.

🤖 I am also an expert in the integration and development of Shopify stores. I can help you set up the necessary tools to optimize your Shopify store, such as Klaviyo CRM or Google Optimize for A/B tests.

🎯 Klaviyo CRM Expert, I finally analyze your emailing strategy and develop converting email sequences, following your industry's best practices.

🏆 The results speak for themselves: I have helped many Shopify stores increase their conversion rate and boost their sales.
  • French

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • Bon Parfumeur
    Head Of Ecommerce
    August 2019 - January 2023 (3 years and 5 months)
    Paris, France
  • Adore me
    General Manager @incubator w/in Adore Me
    May 2017 - August 2019 (2 years and 3 months)
    New York, NY, USA
    Managed E-commerce ventures funded by parent company (Adore Me):
    -General Manager of an operational team of 10 people
    -Implement and improve company processes to drive growth
    -Monitor KPIS to setup company goals and review individuals performance
    -Work closely with operations to ensure a good execution of tasks (Marketing, Design, IT, Merchandising, Supply Chain)
    -Compliance with US authorities (FTC & FDA)

Recommendations

Be the first to recommend Marc

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Master of Management
    HEC PARIS
    2016
    Master's degree, International management
  • Master of Business
    Université Panthéon Assas (Paris II)
    2015
    Master's degree, Business law

Skill set (24)

Categories