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Marc RibisMR

Marc Ribis

Product Designer | SaaS B2B | IA & Design systems

€450/day
1 project
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Marc

Product Designer specialized in the design of complex B2B SaaS products — from discovery to delivery.

My approach: simplifying what is inherently complex, designing interfaces that have a measurable impact on users.

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Two structuring projects:

→ Scribb (Affinicia) — AI tool for call centers designed from scratch: field research, user flows, design system, UI. Estimated result: 40 to 60% reduction in call analysis time.*

→ Pitchy — complete UX/UI redesign of a B2B video SaaS platform: design system, AI features, PM/tech collaboration. Measured result: video creation time under 4 minutes (Mixpanel).

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I work on:

- UX/UI design for B2B SaaS products
- Interface redesign and journey optimization
- Creation and evolution of design systems
- Integration of AI features into the design workflow

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Tools:

- Design: Figma, Figma Make, FigJam
- AI: Claude, Lovable, V0
- Collaboration: Notion, Jira
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Paris (up to 15km), Toulouse (up to 30km)

Experience

  • Pitchy
    Product Designer
    SOFTWARE PUBLISHING
    March 2025 - March 2026 (1 year)
    Paris, France
    → Product redesign aimed at modernizing the experience and strengthening competitiveness.

    • Complete redesign of the UX/UI of the B2B video SaaS platform to improve interface readability and simplify user journeys.
    • Facilitated user testing and analyzed feedback for rapid iterations.
    • Direct collaboration with 2 Product Managers and 1 tech squad to align product vision and delivery.
    • Creation and enrichment of the design system (components, tokens, guidelines).
    • Contribution to product strategy: clarification of major pain points, prioritization, iterations.
    Product Design User Interface Design Generative AI Figma UX/UI Designer
  • Affinicia
    UX/ UI Designer & Brand Designer
    SOFTWARE PUBLISHING
    January 2022 - April 2024 (2 years and 3 months)
    Paris, France
    Lead Designer on several B2B products including an AI SaaS for call centers.
    Scribb - AI SaaS tool for call centers

    • Complete product design: research, user flows, wireframes, design system, UI.
    • User interviews + analysis of business needs (quality, supervision, conversational analysis).
    • Functional prototypes to guide tech teams and accelerate product decisions.

    • Estimated impacts:
    - Reduction in call analysis time by 40 to 60%,
    - Increase in error detection by 30 to 50%,
    - Ability to process 2 to 3 times more calls without increasing headcount.
    Implementation of a scalable design system.
    Other projects:
    • Design and redesign of 3 internal platforms: Afficonnect, Affilog, Helee.
    • Creation of websites / landing pages with tech and marketing teams.
    • Management of the group's visual identity and mentoring of a junior graphic designer.
    UX/UI Designer Web Design Figma UX Writing Brand Design
  • Freelance
    Graphiste
    ENERGY AND UTILITIES
    April 2018 - Today (8 years and 4 months)
    Paris, France
    - Design and creation of web and print communication materials (infographics, banners, posters, brochures, emailings, activity reports)
    - Brand identity (logos, graphic charter),
    - Landing Pages (design, creation, and copywriting)
    - Product design: creation of an interface for a web platform for caregivers of people with Alzheimer's disease
    - Logo and graphic design for the Aurore brand website for Effy Solaire (https://aurore.effy.fr)
    Graphic Design Web Design Graphic Charter Adobe InDesign Adobe Illustrator Web Marketing Adobe XD Digital Communication Print Graphic Design

Reviews

5.0

Out of 1 rating

C

Céline

Quelle Energie

Reviewed on 2/4/2019

Very professional work!

Recommendations

Corinne GarnierCG
CL
Corinne Garnier and 1 other person have recommended Marc

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Education

  • Master in Business Management (MAAE)
    Toulouse School of Management
    2005
    Gestion de projet Comptabilité et finance des entreprises Stratégie des entreprises Marketing Ressources Humaines Droits des affaires
  • Digital Project Manager Training
    L'Ecole Multimédia
    2017
    Gestion de projet Conception de l'expérience utilisateur / UX Design Marketing digital HTML / CSS

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