Freelancer profile translated to English.
Back to original languageAbout Marco
Professional in Business Transformation and Data Analytics with over 10 years of experience leading strategic initiatives in innovation, operational optimization, and digital transformation in international environments. Specialized in comprehensive project management, CRM solution implementation, process redesign, and data analysis to improve organizational efficiency and decision-making.
Throughout my career, I have led multidisciplinary teams and managed complex projects, ensuring alignment between business needs and technological capabilities. My approach is based on a combination of analytical rigor, strategic planning, and results-oriented execution, contributing to measurable improvements in productivity, data accuracy, and service quality.
Committed to operational excellence and continuous improvement, I bring a strong ability to manage change, foster collaboration among stakeholders, and ensure successful implementations in dynamic and demanding environments.
Italian
Native or bilingual
English
Fluent
Spanish
Fluent
Can work on-site
Barcelona (up to 50km)
Experience
- OpellaDigital PMOPHARMACEUTICALS INDUSTRYSeptember 2025 - Today (11 months)Barcelona, SpainOversees delivery and coordination of digital projects for P&C and PPLS domainLead multi-country HR and Payroll digital transformation initiatives, coordinating global vendors and internal stakeholders across platform implementation, integrations, and operational governance for enterprise HR ecosystems.Develop governance documentation (TOM, RACI, AMS workflows) to standardize operations.
- Self-EmployedBusiness Transformation and CRM ManagerPHARMACEUTICALS INDUSTRYJanuary 2024 - Today (2 years and 7 months)SpainAs an independent Business Transformation & CRM Manager, I partnered with clients to drive digital transformation, optimize CRM strategies and streamline operations. Delivered end-to-end solutions—from process redesign to system implementation—while aligning technology with business goals. Key Achievements• CRM Strategy & Implementation: Led the adoption of CRMs improving data accuracy and user adoption..• Process Optimization: Redesigned workflows for lead management, customer service, compliance tracking, reducing manual effort.• Business Transformation: Identified gaps in legacy systems and migrated clients to modern platforms, enabling scalability and regulatory compliance.• Stakeholder Training: Developed training programs and change management plans to ensure smooth transitions for end-users.• Data & Analytics: Built dashboards to track KPIs like customer engagement, conversion rates, or field team performance.
- IED - ISTITUTO EUROPEO DI DESIGN SL,Business Transformation and CRM ManagerJanuary 2020 - January 2023 (3 years)Spain• Spearheaded the planning and execution of business innovation projects, ensuring alignment with the IED group's vision and achieving [specific measurable outcome, e.g., 20% improvement in operational efficiency].• Led the implementation and optimization of CRM systems across B2B and B2C markets, enhancing customerengagement and satisfaction by [specific percentage, e.g., 15%].
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Education
- Bachelor of ScienceAldo Moro Polytechnic InstituteBachelor of Science
- Business Project Management and Big Data IntelligenceBusiness School of BarcelonaBusiness Project Management and Big Data Intelligence