Freelancer profile translated to English.
Back to original languageAbout Marc
Hello!
I am a senior UX/UI designer and I will assist you in creating or optimizing your digital ecosystem: products, complex sales funnels, extranets, customer areas, business tools, relationship journeys… Preferably in Design Thinking and Agile mode.
I have supported over 80 clients, large corporations and startups, in both B2B and B2C, in France and internationally - particularly in Africa. Among them: SFR, EDF, Ile de France Mobilités, Peugeot, Sodexo...
I practice UX/UI with a 360° approach, integrating branding, marketing, and sales insights (in 20 years of experience, I've had the opportunity to be a consultant, product/content director, CMO... I also founded and co-managed a UX-specialized agency for 10 years).
In detail, this includes:
- UX research: audit, benchmark, interviews, focus groups, mystery shopping, personas, user journey maps, co-design workshops
- UX design: information architecture, user flows, zoning, HD wireframes, copy
- UI design: mood boards, identity, mockups, Design System
- Testing: Interactive prototypes and tests
One last important thing. If your project is in ecological transition or impact, I'm already saying yes!!
Some references:
Major accounts: EDF, SFR, Mondadori, Lagardère Active, Sodexo, Peugeot, Citroën, Solocal, Ile de France Mobilités, dinh van, LinkedIn, Se Loger, Metronews…
Startups: Alenia, reciTAL, Kamtar, Lapaire Glasses, FCB.ai, Tibby, Kleer, Talent2Africa, Seekewa, Storify, ZenUp…
Associations: Learning Planet Institute, Viens voir mon taf, 1001 mots.
French
Native or bilingual
English
Native or bilingual
Spanish
Conversational
Can work on-site
Paris (up to 15km)
Experience
- Spike ConseilManaging PartnerDIGITAL AND ITJuly 2019 - Today (7 years and 1 month)Paris, FranceDigital and marketing repositioning of impact startups on hyper-growth trajectories, in France and West Africa.Design Thinking, innovation, UX, inbound and marketing automation, lead generationfor Learning Planet Institute, Alenia, FCB, Lapaire Glasses, Kamtar, reciTAL, 1001 mots, Viensvoirmontaf, Talent2Africa, Seekewa, Storify…
- UnamiAssociate Director - Co-founderDIGITAL AND ITSeptember 2008 - June 2019 (10 years and 10 months)Founder and co-manager of a UX Design agency sold in 2019. Transformation of traditional players into market leaders through digital (e-commerce and customer experience).Design Thinking, UX, CX, lead generation, brand content for 50+ clients, B2B and B2C (EDF, Mondadori, Sodexo, PSA, IDFM, SFR...).
- AOL FranceContent and Entertainment Product Marketing DirectorPRESS AND MEDIAJune 2004 - August 2008 (4 years and 3 months)Paris, FranceComplete transformation of the content and product offering into a media focused on user expectations.15 employees, audience of +8 million monthly unique visitors, x4 in 4 years, 10 sites in the top 10 NNR FR.
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Education
- Master of Finance, MarketingParis Dauphine University1995
- Master of EconomicsSciences Po Paris1997