Freelancer profile translated to English.
Back to original languageAbout Marcela
I support entrepreneurs, creators, artists, and companies — both French-speaking and Portuguese-speaking — in protecting their intellectual property and developing their business in France.
Specializing in intellectual property law (University Paris 2 Panthéon-Assas), I have worked in law firms and companies in the luxury, fashion, and tech sectors — notably at LVMH and Back Market — before founding Lacerda Consulting.
My approach is practical, strategic, and business-oriented: protecting your brand, securing your contracts, and advancing your project, without unnecessary jargon, in French, English, or Portuguese.
What I do for you:
™️ Trademarks — filing and management at INPI & EUIPO, protection strategy, monitoring, oppositions
⚖️ Anti-counterfeiting — audit, action plan, formal notices, coordination with partner lawyers
✍️ Contracts — drafting and negotiation (T&Cs, service agreements, image rights assignments, partnerships, licenses)
©️ Copyright & domain names — protection of creations and online identity
🚀 Entrepreneur support — company creation (Sole Proprietorship, SASU, EURL), administrative concierge and settlement in France
🌍 Franco-Lusophone bridge — bilingual FR/PT support, legal translation and interpretation
Do you have a brand to protect, a contract to secure, or a project to launch in France? Let's talk.
French
Native or bilingual
English
Native or bilingual
Portuguese
Native or bilingual
Remote only
Primarily works remotely
Experience
- LVMH-HoldingOffline Brand Coordinator (Internship)LUXURY GOODSJuly 2024 - January 2025 (6 months)Paris, FranceResponsible for monitoring and managing customs and enforcement procedures in Europe within the fashion and leather goods sector.Responding to product expertise requests from public authorities.Organizing proactive actions through a network of specialized service providers, monitoring legal proceedings, and coordinating interventions.Developing regular activity reports for the group's brands, under the supervision of the team.Creating training materials and leading sessions for authorities and investigators.
- AvocatSelf-Employed LawyerNovember 2017 - July 2024 (6 years and 8 months)• Specializing in civil litigation, representing clients in disputes related to contractual disagreements, family law, consumer law, and intellectual property.
- PROMARKAvocatsLegal InternJune 2022 - December 2022 (6 months)Paris, FranceIntellectual Property Law Legal Intern, Paris-France• Strategic intellectual property advice for a diverse clientele in the pharmaceutical, cosmetic, and agri-food sectors, with expertise in patents and trademarks.• Monitoring of intellectual property litigation and pre-litigation matters, ensuring the defense and protection of clients' interests.• Management of trademark and domain name portfolios, including conducting UDRP procedures for dispute resolution.• Prior art searches in trademark law to secure filing and defense strategy.• Drafting commercial contracts and managing litigation related to commercial relationships.• Support for online content protection: drafting legal notices, general terms and conditions of sale and use, advice on confidentiality and data protection, in compliance with regulations.
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Education
- DU- Fashion Law and Luxury IndustryUniversity of Montpellier2023DU- Droit de la mode et de l'industrie du luxe
- Master 2- Industrial Property LawUniversity Paris 2:2021