Freelancer profile translated to English.

Description

Hello Malt!

Experienced manager and consultant, I propose to assist you in your most ambitious digital projects. Thanks to my dynamism, my unifying and pragmatic state of mind and my mastery of many functional and technical areas, I position myself as a catalyst for your projects!

Particularly experienced on the Salesforce platform, I make available my operational skills on the Salesforce Marketing Cloud platform: training / facilitation of business workshops and IT architecture, implementation & setUp, platform configuration, initiation of journeys & omnichannel customer journeys with added value. The arrival of Data Cloud and the new Marketing Cloud Growth & Advanced solutions are shaking up current platforms but opening up great functional and operational perspectives. Let's discuss it together and set up a migration strategy!

In addition, I am passionate about the objective of completing digital projects by finding the best team management, organization mode, methodology. For this, I rely on my years of experience in ESN, with end customers, on projects in management, on a fixed-price basis, offshore or on site, etc... and then on continuous monitoring, not hesitating to question traditional methods in order to boost team efficiency and aim for the completion of projects!

In addition, I am very integrated into the Bordeaux digital ecosystem with a network of contacts and providers that covers all the needs of projects, from business workshops to the delivery and support of a client over time.

Looking forward to exchanging with you!

Marc.

Languages

English
Fluent
French
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

ACCOR
Marketing Cloud Consultant
HOSPITALITY
December 2023 - March 2025 (1 year and 2 months)
As a Marketing Cloud consultant, I support campaign managers' teams in order to optimize their use of Marketing Cloud and respond to all their Business requests around strategic campaigns, the realization of customer journeys, as well as advanced personalization based on data, a key factor in the relevance of communications.

I also carry out monitoring of Marketing Cloud product developments in order to benefit my clients.

My objective is threefold: to implement my clients' business challenges around marketing automation, to give them the keys to their customer base with coherent and well-structured data and finally to make them autonomous on Marketing Cloud with training.
Salesforce Marketing Cloud Marketing Content marketing Salesforce Sales Cloud
CULTURA
Marketing Cloud Consultant
RETAIL (LARGE RETAILERS)
January 2018 - January 2021 (3 years and 1 month)
Consulting, Assistance with digital transformation, Salesforce technical implementation, Support for Marketing teams

- Configuration & RUN on the modules: EmailStudio/ContactBuilder/Journey Builder/Audience Builder/Distributed Marketing
- Construction of advanced queries in SOQL
- User training: EmailStudio, AutomationStudio, etc. modules...
- Support for modeling and segmentation of contacts
- Connections of the SFMC with third-party solutions (FTP, API)
- Support for businesses, monitoring of the integrator
- Construction of the module integration roadmap program
Salesforce Training Consulting Project management
Cdiscount
Transformation project management / Technical project manager
RETAIL (SMALL BUSINESS)
January 2016 - January 2018 (2 years)
Overall management of the transformation program
- Reporting to Cdiscount's technical management
- Monitoring of the overall program budget
- Facilitation of steering meetings
- Project scoping, specifications and functional design
- Monitoring, management and coordination of developments:
- offshore development teams (India)
- internal development teams
- Functional acceptance
Team management Project management IT Master Plan