Freelancer profile translated to English.
Back to original languageAbout Marc
• 12 years of experience in marketing and communication: primarily around sports in 360° partnership activation, supporting the business.
• Agility developed through experiences in large groups in a multicultural environment as well as in start-ups.
• Solutions and results-oriented profile.
• Key qualities: Rigor, Anticipation, Responsiveness, Creativity, Team Spirit.
French
Native or bilingual
English
Fluent
German
Basic
Can work on-site
Lyon (up to 50km), Aix-en-Provence (up to 10km)
Experience
- Confidentiel
On Malt
Investigation of a potential partnershipAUTOMOBILEAugust 2021 - December 2021 (4 months)- Sponsorship opportunity analysis- Competitor benchmarking- Partnership recommendation- Support in understanding issues and liaising with stakeholders - FreelanceSponsorship and Activations ConsultantSPORTSMarch 2021 - Today (5 years and 3 months)- Havas Sports & Entertainment since May 2021: client management for Alpine, Accor (All x PSG), Oppo (tennis) accounts.- Invibes Advertising March/April 2021: commercial and marketing support for Invibes offers
- RMCSpecial Operations Project Manager RMC & RMC SportPRESS AND MEDIAApril 2011 - August 2015 (4 years and 4 months)Paris, France• Handling advertising briefs and developing tailor-made commercial proposals in negotiation with RMC and RMC Sport channels.• Design of generic 360° "media" products (radio, digital, and field activations): RealTime Advertising, Sochi 2014 Olympic Games, Brazil 2014 World Cup, etc.• Contribution to the division's revenue of €12 million/year--> RMC: #1 radio station for sports, 4 million daily listeners
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Education
- Specialized Master's in Sports Management (MOS)AUDENCIA2011Formation en marketing sportif, sponsoring, événementiel, sport business.
- Business School, Bachelor's +1 yearESCE (Ecole Supérieure du Commerce Extérieur)2010Formation généraliste école de commerce avec spécialisation Marketing Opérationnel