Freelancer profile translated to English.

Description

Paid Media Specialist with over 3 years of experience managing PPC campaigns on Google Ads, Meta Ads, TikTok Ads, and Criteo. Expert in scaling accounts with monthly budgets exceeding €10,000 and optimizing performance to drive business growth. Proven track record of reducing CPA, increasing ROAS, and generating qualified leads across multiple sectors (e-commerce, retail, education). Data-driven, analytical, and proactive in adopting new tools and strategies.

Languages

Spanish
Native or bilingual
English
Conversational

Workplace preferences

Remote only

Primarily works remotely

Relevant Traffic
Paid Media Specialist
January 2024 - Today (2 years and 5 months)
Creation and management of multichannel campaigns (Google Ads, Meta Ads, TikTok Ads, Criteo). Campaign optimization with monthly budgets over €10,000. 20% CPA reduction and 15% Conversion Rate increase.
Pointer Digital
Paid Media Specialist
January 2022 - January 2024 (2 years)
Management of monthly investments up to €5,000. Product feed optimization on Google Merchant Center and Channable. 25% ROAS increase and 15% CPC reduction through structured testing and scaling strategies. Direct collaboration with clients to align campaigns with business objectives.