Freelancer profile translated to English.
Back to original languageAbout Manuel
Do you need custom software, an internal tool, or reliable automation between your platforms?
I help SMEs and VSEs who want to put an end to re-keying, awkward processes, and patchwork solutions that waste time, money, and energy.
I work on topics at the intersection of business software, CRM, marketing, data, and automation, with environments like Salesforce, Dendreo, Shopify, or HubSpot.
My approach is simple: start with the real need, design a useful solution, then deliver a robust, clear tool that is truly adopted by the teams.
When AI brings a real benefit, I also integrate it pragmatically: document generation, information extraction, conversational interface, intelligent automation.
Less re-keying.
Less friction.
Less patchwork.
More fluidity.
More reliability.
More impact.
Are you looking for someone who can transform a business need into a concrete and effective tool? Let's talk.
French
Native or bilingual
English
Fluent
Can work on-site
Montpellier (up to 50km), Nice (up to 50km), Toulouse (up to 50km), Paris (up to 50km), Marseille (up to 50km)
Experience
- Organisme de formationDendreo Partner | CRM & Data Structuring | Salesforce Marketing CloudREAL ESTATEJuly 2025 - December 2025 (5 months)Montpellier, FranceIntervention at a training organization to structure their data, CRM, and marketing environment around Dendreo and Salesforce Marketing Cloud.
- Functional scoping and implementation of Dendreo
- Data migration, cleaning, and validation
- Organization of flows between tools (Dendreo, Salesforce, marketing)
- Implementation of an ALUR counter and data synchronization
- Preparation of campaigns, automations, and journeys in Salesforce Marketing Cloud
Result: a structured and reliable system to manage 5,000 users and thousands of trainees each month, ready to support CRM, marketing, and process automation uses, without re-keying or lost data. - Digit RE GroupSalesforce, Marketing Cloud & Data Overhaul - 2M contacts, €100K/year savedREAL ESTATEJanuary 2021 - December 2025 (4 years and 11 months)Montpellier, France5-year engagement with Digit RE Group (networked real estate) to lead the complete overhaul of their Salesforce, data, and marketing automation ecosystem.Salesforce & CRM
- Complete overhaul: removal of all legacy Apex, migration to native Flows
- Deployment of Service Cloud for advisors (tickets, emails, and telephony)
- Reconstruction of the Recruitment module: forms, API integration of job boards (Indeed, LeBonCoin Jobs…), real-time deduplication, pipeline, and dashboards
Marketing Cloud & Journeys- Migration from Adobe Campaign to Salesforce Marketing Cloud | 2 million contacts
- Design of a custom-built distributed marketing engine to activate campaigns at the network of advisors level
- Creation of all journeys: onboarding, nurturing, follow-ups, visit tracking, candidate journeys, GoToWebinar automation
Data- Implementation of a Single Contact Repository
- Migration of data infrastructure from SQL Server to Snowflake, in coordination with an external team. API and Power BI compatibility maintained without impacting business units
- Migration and structuring of critical business data: mandates, deeds, MCA, advisor data, and management control indicators
- Development of a competitive scraping tool: collection and analysis of market data (advisors, mandates, sales, customer reviews) integrated into Power BI for commercial and marketing management
- Reduction of infrastructure costs by over €100,000/year
Result: 2 million contacts, hundreds of thousands of emails and SMS per month in B2B, B2C, and B2B2C. A system built to last, used by marketing, sales, operations, and finance teams. - Digit RE GroupCustom Real Estate Business Software & Azure Migration - 5,000 advisorsSOFTWARE PUBLISHINGJanuary 2017 - January 2021 (4 years)Montpellier, FranceEngagement on Digit RE Group's in-house business software, used by over 5,000 real estate advisors across the network.Business Software & Development
- Development and evolution of the business software: mandate management, listing publication, transactions, invoicing
- Infrastructure migration to Azure — improved performance and security for 5,000 users
- Implementation of electronic signature and document digitalization
Integration & Operations- Coordination of real estate listing flows to external portals to maximize commercial visibility
- Support for the merger of two real estate networks: rationalization of tools and processes
Result: modernized business software, migrated to Azure and adopted by the entire network, with smoother processes and a cleaned-up technical foundation.
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Education
- Bachelor of Science in Biology / TechnologyIUT2012Licence Biologie / Technologie
- HND in Management Information TechnologyCarcassonne2011BTS Informatique de Gestion