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Manuel PoulailleMP

Manuel Poulaille

IT Project Manager / Salesforce CRM

€580/day
31 projects
Paris, FR
8-15 years

Average response time: 2 hours

Freelancer profile translated to English.
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About Manuel

IT Project Manager / Salesforce CRM: 10 years of experience, concrete results

I manage your Salesforce and digital transformation projects from A to Z: from functional scoping to go-live and user adoption. Whether you need a project manager to structure a roadmap, a CRM consultant to deploy Salesforce from scratch, or a technical right-hand person to stabilize your org, I adapt to your context.

My clients: CNRS, Université Paris Cité, ANAP, ATELIER PHARE, SIWAY, HELLIO, HEADSWAP (Switzerland).

Sectors: public, financial services, education, energy, communication.

What I bring:
- Scoping & needs formalization (specifications, user stories, business workshops)
- Project management in Agile or hybrid mode (planning, tracking, acceptance testing, go-live)
- Salesforce deployment: Sales Cloud, Service Cloud, Experience Cloud, OmniStudio, Marketing Cloud
- Coordination of internal and offshore teams
- Change management & user training (80% average adoption)

Certifications: Salesforce Administrator · Sales Cloud Consultant

Have a CRM project, an IT transformation, or need to organize your Salesforce org? Let's talk.
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Paris (up to 15km), Bordeaux (up to 50km), Lyon (up to 50km), Marseille (up to 50km), Lille (up to 50km)

Experience

  • Headswap SA
    IT / Salesforce CRM Consultant — International Mission (Freelance)
    December 2025 - Today (8 months)
    Managed Salesforce projects for a portfolio of Swiss clients in various sectors (nutrition, agriculture, retail), through the Swiss company HEADSWAP SA.

    Clients: Novo Cristal, CTC, Sunday Natural, Bio Suisse
    IT Environment: Salesforce Sales Cloud, Data Cloud, Marketing Cloud Growth

    - End-to-end management: functional scoping, deployment, acceptance testing, and go-live
    - Salesforce Sales Cloud configuration: object setup, automation, reporting
    - Marketing Cloud Growth: implementation of AI-assisted campaigns, scoring, and targeting via Data Cloud
    - Data Cloud: data ingestion, unification, segmentation, and cross-channel activation
    - Agile mode coordination and client communication in English
    Salesforce Sales Cloud Salesforce Data Cloud Salesforce Marketing Cloud
  • COCON+
    IT Consultant — Delegated Management & Digital Transformation
    May 2025 - Today (1 year and 3 months)
    Designed and developed a custom business application for COCON+, a delegated management operator in Martinique, as part of a global digital transformation.

    IT Environment: MEDIABAT, custom business application, HubSpot

    - Business process analysis and functional design of the application
    - Development and integration of the custom management tool
    - Deployment and configuration of HubSpot CRM for sales tracking
    - Project management: coordination of service providers, roadmap monitoring
    - Team training and user support for the tools
    IT Project Management Digital Transformation
  • Université Paris Cité
    IT / CRM Project Consultant
    PUBLIC SECTOR
    January 2022 - Today (4 years and 6 months)
    Paris, France
    Co-built the Salesforce roadmap with business teams (Service Cloud, Experience Cloud, OmniStudio) within one of France's largest universities.

    - CRM IT roadmap management: committee facilitation, prioritization of developments, Business/IT coordination
    - Needs gathering and functional specification formalization (user stories, specifications)
    - Configuration and administration of Salesforce Service Cloud, Experience Cloud, OmniStudio
    - Coordination of internal teams and offshore service providers
    - Functional acceptance testing, issue management, and go-live tracking
    - User training and support (80% average adoption)
    Salesforce Salesforce Service Cloud OmniStudio Salesforce Experience Cloud

Reviews

4.9

Out of 11 ratings

G

Guillaume

Université Paris Cité (SP)

Reviewed on 12/17/2024

Manuel has already completed several missions for UPCité. We are totally satisfied with the objectives and the support we expected from him. Manuel is not only competent but also very facilitating and proactive.
J

Julien

NEOTRAVEL SAS

Reviewed on 11/24/2023

Thank you Manuel for your advice, your adaptability, and your patience in successfully completing this first mission.

Recommendations

DM
Ilich ChamorroIC
Damien Marchal and 1 other person have recommended Manuel

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Education

  • Master II in Luxury Marketing
    EIML Paris
    2014
  • Salesforce CRM Consultant
    FITEC Formation
    2015

Certifications

  • Salesforce Administrator 201 Certification
    Salesforce
  • Salesforce Sales Cloud Certification
    Salesforce

Skill set

Categories