Freelancer profile translated to English.
Back to original languageAbout Mansour
Passionate about IT and Digital Marketing, I help my collaborators generate more leads, traffic, and customers through digital channels. Genuinely curious and passionate about my work, I dedicate my time to creating, executing, learning, failing, and trying again until success.
📌 Why me?
- I have over 5 years of experience in developing digital marketing strategies, both for launching new projects and for boosting the growth of established ones.
- I have managed budgets of over €300k for European markets.
- Extensive and solid startup experience.
- A great passion for performance.
👉 As a Digital & Growth Marketer, you will find in me a true partner to achieve your goals!
📍 My approach is simple:
1) Understanding your needs and your quantitative as well as qualitative objectives.
2) Studying your commercial vision and your clientele.
3) Defining and implementing the funnel and iterations.
4) Analyzing performance.
5) Growth!
Let's work together 🚀
Arabic
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- FreelanceMarketing & Growth ManagerJanuary 2024 - Today (2 years and 5 months)FranceI support entrepreneurs, startups, and SMEs in developing and implementing growth strategies 🚀:🌐 Design of your marketing funnels, from A to Z.📢 Creation and management of advertising campaigns on Meta, Google, TikTok, and LinkedIn Ads platforms.👨🏻💻 Implementation of targeted omnichannel prospecting campaigns.🤖 Scraping and enrichment of customer databases.💌 Design of cold emailing campaigns and implementation of nurturing flows.💻 Development of websites via Webflow, Bubble & WordPress.⚙️ Automation of processes via n8n, Make, Zapier & Phantombuster.
- FreelanceTrainer & SpeakerJanuary 2024 - Today (2 years and 5 months)Paris, FranceI guide professionals and students towards success by imparting key skills and innovative strategies 🌟📚:📙 Trainer:- Digital Marketing (SEO, SEA, Webflow, ...)- Automation (n8n, Zapier, ...)- Website Creation (Wordpress, Webflow, Bubble, ...)👨🏻🏫 Speaker:- Digital Marketing @ Digital College (Master 2)- Digital Transformation @ Digital College (Master 2)- SEO @ Digital College (Master 2)- Agile Methods @ Ascencia Business School (Master 2)- Digital Media @ Ascencia Business School (Master 2)- Wordpress @ Ascencia Business School (Master 2)
- Bruce.workB2C Marketing & Growth ManagerMarch 2021 - February 2024 (2 years and 11 months)Paris, FranceBruce, an innovative startup revolutionizing the recruitment world. As B2C Marketing & Growth Manager, my responsibilities included:• Marketing:- Development and implementation of the B2C marketing strategy.- Management of paid acquisition campaigns (Meta, TikTok, Google, Programmatic).- Marketing Activation & Lead Nurturing: Creation of various content formats (articles, interviews, emails).- Improvement of marketing automation (n8n) and lead nurturing through CRM campaigns for onboarding, activation, engagement, and reactivation across different communication channels.- Implementation of email sending automation strategies and management of operational functions.- Website redesign to improve user experience and optimize conversion rates.- Implementation of SEO strategies to enhance online visibility.• Growth & Automation:- Experimentation with new acquisition channels and growth hacking techniques.- Active contribution to the development of growth levers (SEO, SEA, SMO, SMA).- Creation and management of referral and loyalty programs to improve user retention rates.- Launch of behavior-based marketing automation campaigns to increase customer engagement.- Automation of operational tasks performed by recruitment consultants.- Close collaboration with the product team to propose and oversee the implementation of product experiments and proofs of concept.• Reporting and Analysis:- Management of weekly and monthly reports to track results and optimize actions and campaigns.- Monitoring of KPIs, including LTV, CAC, and churn rate, to evaluate and adjust performance.Stack: Phantombuster / n8n / Make / Integromat / Lemlist / LaGrowthMachine/ Dropcontact / Hunter / Webflow / Strapi / SEMRush / Notion / Brevo / Web Scraper / Hubspot
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Education
- Master of International BusinessPôle Paris Alternance (PPA)2018Master of International Business, International business and Marketing
- Master, E-commerceUniversité Paris-Est Créteil (UPEC)2018Master, Commerce électronique