Manon V.

As a freelance community manager for the boutique L’Air du Temps in Colmar, I support the brand in developing its local visibility and image on Instagram through a comprehensive and consistent content strategy.

My role is to enhance the boutique's universe (bags, jewelry, and ready-to-wear) through authentic, aesthetic, and engaging communication, designed for a local female target audience.

💡 My missions:

📸 Organization and execution of photo & video shoots in-store and on location

🎥 Content editing (reels, videos, short formats)

🧠 Global communication strategy

💬 Social media management and moderation

🎯 Creation and management of Instagram content campaigns

🎥 Organization of UGC (User Generated Content) collaborations

🚀 Desired outcome

Develop the boutique's local brand awareness, strengthen its brand image, and create an engaged community around its collections.

+10 ENTREPRENEURS COACHED IN COMMUNICATION COACHING

I support entrepreneurs, freelancers, and small businesses in developing their digital communication to help them gain clarity, impact, and visibility.

The goal of my coaching sessions is to enable them to better understand their brand image, structure their communication, and use the right levers to attract their ideal clients, especially on social media.

Each coaching program is personalized based on the individual's or company's level, objectives, and needs.

💡 What I work on in coaching:

🎯 Definition or clarification of the communication strategy

→ positioning, target audience, message, brand identity

📱 Social media optimization

→ account audit, profile enhancement, content consistency

🧠 Content strategy construction

→ content pillars, post ideas, editorial line

🚀 Visibility development

→ how to attract the right audience and increase engagement

💬 Concrete and actionable advice

→ tailored action plan for autonomous progress

🚀 Desired outcome

To allow each client to leave with a clearer, more structured, and effective communication, as well as a concrete vision of the actions to implement to develop their visibility and business.

As part of the Christmas Market for Creators organized by the Alsace Crafts Federation, I was called upon to support the communication team for a one-off community management and content creation mission.

The objective was to highlight the event, the artisans, and the creative universe of the market, while reinforcing its visibility on social media throughout the event's duration.

💡 My missions:

📸 On-site photo and video shooting

🎥 Digital content creation

✨ Showcasing artisans and their craftsmanship

📣 Contribution to the event's visibility on social media

🤝 Support for the on-site communication team

🚀 Desired outcome

Enhance the visibility of the Christmas Market for Creators, showcase the work of the participating artisans, and create lively and immersive communication around the event.