Freelancer profile translated to English.

Description

Curious, dynamic, and creative, I enjoy transforming ideas into concrete actions. My background is a mix of the rigor of large organizations and the adaptability learned in the field, whether managing the communication for a transport network or working on a farm in Australia.

🥗 Welcome to Digital Salad

I founded my company to bring freshness and movement to your communication. Like a well-composed salad, each project mixes the right ingredients: creativity, strategy, and design... with a dose of rigor essential for management and reporting.

My "Recipe" to boost your visibility:

• 🌿 The Base – Strategy & Content: Visual identity, social media, and storytelling. Passionate about video editing (dynamic vertical formats), I create immersive content to make your messages impactful.

• 🍎 The Crunch – 360° Communication & Events: From organizing public events to designing communication kits, I help engage your audiences.

• 🍋 The Zest – Media & Partner Relations: Enhancing image with institutions and the press.

• 🍯 The Seasoning – Management & Performance: Project management, performance monitoring, and reporting.

📌 A rich path full of challenges:

• The School of Experience: A Working Holiday Visa in Australia and a trip to Asia taught me autonomy, adaptability, and English 🗣️.

• Digital Agility: Reinventing the Fête de la Musique in Tours in a 100% digital format during Covid.

• Web Expertise: Supporting about twenty websites for a multichannel impact at Dc Expansion.

• Institutional Immersion: 15 months at Keolis Tours (Fil Bleu) promoting mobility.

• Media & Advertising Expertise: A formative period at La Nouvelle République (NR Communication) as an advertising consultant, where I managed budgets and coordinated projects.

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Tours (up to 50km)

DC Expansion
Junior Web Marketing Manager
E-COMMERCE
July 2021 - January 2022 (6 months)
Tours, France
Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising optimization. Graphic design and web & social media support (content creation, moderation, reporting...). Creation of weekly newsletters. Management of email databases and web partnerships. Web reporting and community management.
Social Media SEO Writing Community Management
NR Communication
Advertising Manager – Consulting & Events
PRESS AND MEDIA
March 2022 - January 2023 (10 months)
Tours, France
Client portfolio management: follow-up, loyalty, and prospecting. Sale of advertising materials and support for companies in their visibility. Organization of monthly conferences for the professional network Carnet Pro. Coordination of the event “Savourons le Val de Loire 2023” highlighting local producers. Contribution to the promotion of local stakeholders (link: bit.ly/3OdvLnu).
Sales Strategy Press Relations Digital Marketing Ideation
Keolis Tours
External Communications Manager
TRANSPORTATION
October 2024 - December 2025 (1 year and 2 months)
Tours, France
Management and creation of campaigns (newsletters, press, web). Organization of public events with sales teams. Development of institutional partnerships. Digital strategy and social media management (Instagram, TikTok, Facebook). Project management and content production (videos, digital materials). Collaborations with influencers. Creation of communication kits for the 2nd tram line. Supervision of awareness campaigns and subscription promotion. Reporting for the Metropolis.
Digital Communication Social Media Web Project Management Digital Transformation Project Management